Make your tailored black friday page for Shop assistants

Empower Shop assistants with Instapage to deliver impactful black friday page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Boost results through landing page optimization
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Power up landing pages with AI Power up landing pages with AI sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Improve alignment across your creative team sidebar
Lattice increases advertising conversion rates by 41% after partnering with Instapage
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create Your Black Friday Page for Shop Assistants

Creating an effective Black Friday landing page is essential for driving conversions and maximizing sales during the holiday season. Instapage’s flexible platform allows marketers to quickly build high-performing pages with a library of over 100 conversion-focused layouts. With no coding required, even shop assistants can produce visually appealing and dynamic pages that resonate with their audience.

Step 1: Define Your Target Audience

Understanding your audience is crucial for a successful Black Friday campaign. Identifying who will visit your landing page influences every aspect of your design and messaging. Tailor your content to match the demographics and interests of your shoppers to create a relevant experience.

  1. Segment your audience based on previous purchasing behavior to tailor your offers.
  2. Utilize data-driven insights to understand market trends in your industry.
  3. Create buyer personas that represent your ideal customers and their motivations.

Step 2: Design Engaging Landing Pages

Leverage Instapage's easy-to-use features to design distinctive Black Friday landing pages. Use dynamic text replacement to customize messages for different audience segments, making the experience more personal and engaging.

  1. Utilize conversion-focused layouts to guide users toward action.
  2. Incorporate high-quality images and vibrant colors to attract attention.
  3. Implement clear call-to-action buttons to facilitate quick conversions.

Step 3: Optimize for Conversions

Optimization is key to maximizing your page's performance during Black Friday. Use Instapage’s built-in experimentation tools to conduct A/B testing, identifying which elements yield the best results.

  1. Analyze heatmaps to see where users are clicking and make necessary adjustments.
  2. Run A/B tests on headlines and CTA buttons to find the most effective variations.
  3. Utilize real-time analytics to monitor traffic and conversions during the campaign.

By following these steps, shop assistants can create compelling Black Friday pages that not only boost conversions but also enhance customer loyalty through personalized experiences.

Start building your Black Friday page today with Instapage and capture the holiday shopping rush with tailored landing pages that convert.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to create your black friday page for shop assistants in action

Ian provides a tutorial on setting up a Black Friday discount for Amazon in 2023. He starts by directing viewers to the Prime exclusive discounts page, accessible through the menu under advertising. Here, users can find a button to create a discount. If the button isn't visible, it may indicate account issues or product eligibility concerns. Ian mentions that he sells branded items and proceeds to create his discount. The setup process involves three steps, beginning with entering discount details. He emphasizes the importance of adhering to guidelines, which include requirements related to product ratings and discount size. Ian encourages viewers to follow along and like the video if they find it helpful.

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