Make an user-friendly pre-launch page for those transitioning from another platform

Instapage empowers you to reduce costs, enhance conversions, and deliver meaningful experiences to your those transitioning from another platform.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Boost results through landing page optimization
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Improve alignment across your creative team sidebar
Instapage helps Evolve boost conversion rates up to 89% across Facebook and Google
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your pre-launch page for those transitioning from another platform with Instapage

Creating a pre-launch page is crucial for marketers transitioning from traditional platforms to more optimized solutions. Instapage offers a robust landing page creation experience that helps you save costs, enhance conversions, and build trust with your customers. With its intuitive features tailored for business services, marketing and advertising, and tech/SaaS, Instapage can dramatically improve your pre-launch strategies.

Step 1: Choose the Right Template

The first step in building your pre-launch page is selecting an appropriate template that resonates with your audience. Browse through Instapage's extensive library of over 100 conversion-focused layouts, ensuring that the chosen design aligns with your branding and campaign goals.

  1. User-Friendly Designs: Templates are designed for engagement and provide a seamless user experience.
  2. Mobile Optimization: All templates are responsive, ensuring your page looks great on any device.
  3. Customizable Features: Use Instablocks to modify elements easily, enhancing your page's effectiveness.

Step 2: Optimize for Conversions

Next, leverage Instapage’s built-in optimization tools to ensure your pre-launch page is primed for conversion. With detailed heatmaps, you can analyze visitor interactions and conduct A/B tests to refine your content.

  1. Heatmaps: Understand how users interact with your content and adjust accordingly.
  2. A/B Testing: Create variations of your landing page to identify which elements resonate with your audience.
  3. Analytics Dashboard: Continuously monitor performance metrics to gauge success.

Step 3: Personalize Your Messaging

For enhanced engagement, personalize your pre-launch page content. Use dynamic text replacement to address specific audiences directly and align ads with corresponding landing pages using AdMaps.

  1. Dynamic Content: Serving personalized experiences based on user data can significantly increase conversion rates.
  2. Audience Tracking: Utilize Instapage’s data tools to monitor performance at the audience level.
  3. Custom Messaging: Tailor your message to meet the unique needs and interests of each demographic.

Once these steps are completed, ensure that your page is thoroughly reviewed and optimized for a smooth launch, fostering an environment of curiosity and excitement around your brand.

Leave no stone unturned when preparing your pre-launch page. An engaging, optimized, and personalized approach can set the tone for a successful campaign.

Start building your pre-launch page today with Instapage and unlock the potential to captivate your audience before your launch.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your pre-launch page for those transitioning from another platform in action

In this video tutorial, Salvador Vagrant discusses how to create an effective pre-launch video for your IndieGoGo campaign. He emphasizes the importance of developing a personalized pre-launch page to gather email addresses, rather than relying on the standard IndieGoGo pre-launch page. Salvador suggests using platforms like Squarespace or WordPress to create your page; however, he recommends a specific tool he finds the most effective for this purpose. The focus is not on the draft for feedback, but on optimizing a standalone pre-launch page to build an email list before launching your campaign.

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