Make a captivating long-form landing page that makes real estate brokerages shine

Instapage helps you reduce costs, increase conversions, and deliver relevant experiences for your real estate brokerages.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Boost results through landing page optimization
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Power up landing pages with AI Power up landing pages with AI sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Improve alignment across your creative team sidebar
Instapage enables Audien to make more noise with a conversion rate uplift of 19%
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Building your long-form landing page for real estate brokerages with Instapage

Creating a long-form landing page tailored for real estate brokerages is a strategic approach to increase conversions and brand trust. Instapage empowers marketers to build sophisticated pages without needing any coding skills. With over 100 conversion-focused layouts and versatile Instablocks, the platform accommodates unique needs in the competitive real estate market.

Understanding the Importance of a Long-Form Landing Page

A long-form landing page serves as a dedicated space for lead generation and nurturing within real estate. By delivering extensive details about properties, services, and certifications, you can effectively engage potential clients. This directly ties into the concept of reducing marketing costs while enhancing customer loyalty and trust through valuable content.

  1. Enhanced lead generation: A comprehensive landing page can capture leads more efficiently.
  2. Better targeting: Tailored content speaks directly to your audience's needs.
  3. Increased trust: Providing detailed information fosters reliability in your brand.

Step 1: Choose the Right Template

Selecting the right landing page template is crucial for appealing to your audience. Instapage offers a myriad of templates specifically designed for real estate brokerages. Take the time to choose one that resonates with your brand's identity and the specific transaction you are conducting.

Step 2: Personalize Your Content

Customizing your landing page content is essential for engaging your visitors. You can utilize dynamic text replacement to match the content with user intentions, improving relevance and engagement.

  1. Incorporate localized statistics to show market expertise.
  2. Use testimonials from satisfied clients to enhance credibility.
  3. Include high-quality images or videos of properties to captivate attention.

Step 3: Optimize for Conversions

Optimization is a continuous process that involves testing different elements of your page. Instapage brings experimentation features and detailed heatmaps to help you analyze on-page behavior, allowing you to adjust your strategy based on what’s working.

  1. Use A/B testing to determine the most effective headlines.
  2. Monitor visitor behavior to identify high-performing sections.
  3. Adjust your CTAs based on user interaction data.

In conclusion, building a long-form landing page optimized for your real estate brokerage can significantly enhance your marketing efforts and effectively convert leads into loyal clients.

Ready to elevate your marketing strategy? Start building your long-form landing page on Instapage today and watch your conversions soar!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your long-form landing page for real estate brokerages in action

Your real estate landing page serves as a crucial first impression, whether viewed as a one-page ad or elevator pitch, and plays a significant role in conversion rates. This video will explore creative ideas for your business landing page, also known as a squeeze page, which targets interested visitors to help convert them into leads. We'll discuss key attributes that make a landing page effective and provide guidance on how to create your own. Additionally, we'll showcase 15 popular landing page examples to inspire your design. My name is Kyle Handy, a realtor and team leader in San Antonio, Texas, dedicated to assisting real estate professionals in enhancing their businesses through digital marketing, content creation, social media strategies, and proven methods for increasing leads and closing deals.

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