Make your tailored coming soon page for Content strategists

Empower Content strategists with Instapage to deliver impactful coming soon page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages that get results

Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.

Boost results Boost results Boost results through landing page optimization

Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.

Build landing pages Build landing pages Personalize experiences for higher engagement and ROI

Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.

Maximize campaign Maximize campaign Maximize campaign efficiency with ad mapping

Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.

Power up landing Power up landing Power up landing pages with AI

Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.

Improve alignment across Improve alignment across Improve alignment across your creative team

Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost resultsBoost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Build landing pagesPersonalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaignMaximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landingPower up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment acrossBuild landing pages that get results
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.

Build your coming soon page for content strategists with Instapage

Creating an engaging coming soon page is essential for pre-launch excitement. Instapage offers flexible, easy-to-use tools that empower marketers to build a captivating first impression, all while streamlining costs and enhancing brand trust among target audiences.

Step 1: Choose the Right Template

Start by selecting from Instapage's library of over 100 conversion-focused layouts tailored for your audience. A strong template forms the backbone of your coming soon page, allowing for customization without the need for coding. Consider these elements when selecting your template:

  1. Aesthetics: Ensure the design aligns with your brand's visual identity for maximum impact.
  2. Functionality: Look for templates that support email capture, helping build your subscriber list even before launch.
  3. Mobile Responsiveness: Opt for designs that adapt seamlessly across devices, as a significant portion of your audience will access the page through mobile.

Step 2: Personalize the Experience

Dynamic content delivery is what sets Instapage apart. Tailor messages to distinct audience segments using dynamic text replacement and targeted ad maps.

  1. Segmented Messaging: Create unique messaging for visitors based on their referral source, tailoring the experience for improved engagement.
  2. Visual Customization: Utilize specific imagery and language that appeal directly to your target audience, enhancing their connection to your brand.
  3. Call-to-Action Alignment: Ensure calls-to-action are highly relevant and targeted, encouraging action before your official launch.

Step 3: Implement Optimization Strategies

To ensure superior performance, leverage Instapage's built-in A/B testing and heatmap features to analyze user interaction. Begin measuring these critical metrics:

  1. Engagement Rates: Monitor how many visitors remain on your page, which can be influenced by how compelling your content and layout are.
  2. Email Subscription Rates: Track the effectiveness of different offers and messages in converting visitors into subscribers.
  3. Bounce Rates: Identify elements that may be causing visitors to leave and adjust your designs accordingly.

Concluding the setup of your coming soon page, use the insights from your optimization efforts to continue refining your approach, ensuring that your eventual launch is met with anticipation and excitement.

Utilize Instapage today to build a seamless, dynamic coming soon page for your product launch. With features designed to enhance collaboration and acknowledgments of user behavior, you can ensure that your marketing efforts are not only appealing but also effective.

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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See how to build your coming soon page for content strategists in action

When building a new WordPress website, the front end appears empty to regular visitors, which can be unappealing. To address this, you can set up a 'coming soon' page that visitors will see while you work on your website in the back end. This allows you to continue developing your site without revealing its unfinished state to the public. In this video tutorial, we will explore how to create a 'coming soon' page effectively. Two methods will be demonstrated: one using a code snippet and the other utilizing a WordPress plug-in. These approaches ensure that only admins see the actual site during development, making the process smoother and more professional for both developers and visitors. Presented by Anit Sharma from Brainstorm Force, creators of the Astra theme.

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