Make an impressive sold out page instantly

7 Key Tips to Create High Converting Landing Pages Choose the Best Landing Page Builder. Go Above and Beyond With Your Value Proposition. Keep Things Extra Simple. Show People Social Proof. Use a Sales Pitch Video. Remove Navigation Elements. A/B Test Your Landing Page.

A sales page is a single page, typically on a website, designed to sell products or services for a business. A sales page is both informative, explaining a companys products and services to website visitors who may not be familiar with them, and persuasive, encouraging them to make a purchase.

The first difference between these two pages is of course the purpose. The main purpose of a landing page is to convert website visitors into customers, or leads. On the flip side, a product page aims to give a complete understanding of the products the company is offering.

The key difference between a landing page and a sales page is that a sales page has one specific goal providing a potential purchase opportunity. On the other hand, a landing page could be for various things to make an announcement, generate leads by capturing email addresses, provide lead magnets, and more.

There are basic design elements every good sales page should have, including the header section, high-quality visuals, body copy, and CTAs. So while choosing a sales page template, ensure it has these pre-designed section blocks or at least supports them. Additional sections like FAQs can also be really helpful.

Most importantly, landing pages without a website are objective-driven. In other words, you tell your clients exactly what you want them to do. This allows you to drive sales, subscriptions, or any other goal. Creating a landing page without a website is perfectly fine.

Sales pages are of two types: short-form and long-form. Long-form landing pages, on the other hand, provide an elaborate description of your product. Commonly known as sales letter, a long-form sales page is lengthy and gives all the information that may be required for people to place an order.

Sales Page Length Rule of Thumb: Generally, the more expensive and grander the offer, the more copy you need because theres more to say, more objections to purchase. Most pages I work on are 10-25 pages in a document (12 pt!) for offers that range from $200 to $5,000 and more.

Sales funnel is an automated sequence of pages and actions that guides your potential customer towards the main conversion (or acquisition). Unlike a landing page where you have one offer and one CTA, a sales funnel can be a series of web pages, emails, articles, etc. that will eventually lead to a purchase.

#1. Understand Your Target Audience. #2. Create a Value Proposition. #3. Determine the Length of Your Sales Page. #4. Write Interesting Headings and Subheadings. #5. Describe Your Product. #6. Minimize Distractions. #7. Include Multiple CTAs.