Make your resources page optimized for Workstation

Organize by function, rather than form. For example, instead of choosing to organize resources into sections such as whitepapers, videos, podcasts, ebooks, reports etc try organizing by what people are looking for e.g. by topic: Search Engine Optimization, Search Engine Marketing and Social Media Marketing.

A Resource Page (also sometimes called a pillar page) is a web page that provides valuable information for a specific topic. It will typically include a variety of helpful links and are optimized for several keywords that relate to that topic. Resource pages will offer more of a macro view of the topic.

5 key tips for creating a successful resources page: Only recommend products you trust. Add personal descriptions. Link to your related content. Make it easy for users to navigate. Double-check your links!

Remember, a resource page is all about helping buyers buy, so organizing by Topic and Type provides the most benefit to users. This will not only provide the right information but present it in a way that is easy to understand and navigate.

#2: Keep it Simple to Begin With The title of the resource comes first, in bold; its linked to the appropriate webpage. The author or creators name comes next. The type of resource is in italics and parentheses. Theres a one-paragraph description of the resource.

How to create a resource page with value Gather links to your most trusted resources for your niche. Including affiliate links? Describe each resource and why you included it. Organize and optimize your resource page. Link to relevant content on your site. Update your resource page regularly.

Building the Resource Center Gather and organize your content. Use a spreadsheet to track and categorize your content whitepapers, webinars, ebooks, etc. Create a resource center homepage. Build out the content structure. Allow social sharing. Promote the resource center. Find and create new content. Measure the page.

#2: Keep it Simple to Begin With The title of the resource comes first, in bold; its linked to the appropriate webpage. The author or creators name comes next. The type of resource is in italics and parentheses. Theres a one-paragraph description of the resource.