Effortlessly make your monochromatic social proof website that reflects your brand

A monochrome or monochromatic image, object or palette is composed of one color (or values of one color). Images using only shades of grey are called grayscale (typically digital) or black-and-white (typically analog).

Using fewer colors or monochrome palettes achieves a clean web design aesthetic that guides users smoothly through their journey, while providing clear and concise information.

After years of watching brands embrace wild and bold web design trends, like brutalist websites and Y2K design, more are turning to monochromatic web design. Sure, this means brands are using just one-color palette. But todays monochromatic websites are anything but boring.

Although mono does mean one, this approach to color isnt just using the same single shade in multiple places in your design. Instead, you can create a monochromatic color palette by choosing one base color (traditionally one of the 12 on the color wheel) plus any number of variations of that base.

Definition of MONOCHROME: A term that describes an image that is made up of only one colour, although it may include varying tones of that single colour. Monochrome is most commonly used to describe black and white images, but the term applies to any image that only uses one colour.

Black and white photography is the most prominent example of monochrome photography, as it represents subjects in varying shades of neutral gray, but includes no other colors. In monochrome photography, tones of a single color are used to represent all the different colors within an image.

Social proof is evidence that supports marketing claims. Social proof uses the words or actions of an audience to add credibility to a brands value proposition. Its a key ingredient to high-performing landing pages.

To add social proof to your website effectively, follow these steps: Collect Reviews and Testimonials: Reach out to satisfied customers and request reviews or testimonials. Integrate Social Media: Incorporate social media plugins that showcase social media mentions, shares, and follower counts on your website.