Make your tailored long-form landing page for Marketers

Empower Marketers with Instapage to deliver impactful long-form landing page experiences and boost conversions.

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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Boost results through landing page optimization
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Power up landing pages with AI Power up landing pages with AI sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Improve alignment across your creative team sidebar
eSalon boosts ROAS and lowers costs across platforms by focusing on relevance
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Create your long-form landing page for Marketers

A compelling landing page is crucial for any marketing campaign. Instapage empowers marketers by providing tools to build effective landing pages that minimize costs and enhance conversion rates. By leveraging 100+ conversion-focused layouts, marketers can design pages effortlessly without needing coding skills.

Why Invest in Landing Pages

Landing pages are essential for driving targeted traffic and boosting conversion rates. With the ability to refine customer interactions, landing pages help capture leads and drive sales. Additionally, personalized experiences increase brand trust and customer loyalty.

  1. Cost-effective marketing: Reduce ad spending by optimizing landing pages for relevance and conversion.
  2. Increased conversions: Tailored experiences lead to higher engagement and lower bounce rates.
  3. Brand trust: Well-designed landing pages that meet user expectations elevate brand perception.

Step 1: Choose the Right Templates

Selecting a high-performing template is crucial for your landing page’s success. Instapage offers a diverse library of templates designed for various industries, ensuring marketers find layouts aligning with their brand voice.

  1. Industry-specific templates: Select templates that resonate with your target verticals such as Tech, Education, or Financial Services.
  2. Mobile responsiveness: Ensure your chosen template is optimized for mobile devices to reach your audience wherever they are.
  3. Conversion-focused designs: Look for features like call-to-action buttons and space for compelling visuals.

Step 2: Optimize Content for Better Results

Content is the backbone of any effective landing page. You need to ensure that your message resonates with your audience by utilizing dynamic text, personalized touches, and tracking with built-in analytics.

  1. Dynamic content: Use Instapage’s dynamic text replacement to align your ads with specific landing page content.
  2. A/B testing: Leverage built-in experimentation features to see which elements drive more conversions.
  3. Heatmaps: Monitor visitor behavior to identify which sections of your landing page work best.

Step 3: Collaborate and Revise

Collaboration is essential in the landing page creation process. Instapage allows teams to provide instant feedback, make real-time edits, and review drafts collaboratively.

  1. Team feedback: Encourage team members to provide insights and suggestions to optimize the landing page.
  2. Stakeholder approval: Share the page securely with external stakeholders for necessary approvals.
  3. Continuous improvement: Regularly assess performance and iterate on the design based on conversion data.

In conclusion, creating a long-form landing page for marketers isn't just about visual appeal. It's a strategic process that combines design, content optimization, and collaborative efforts to create high-converting experiences.

Are you ready to elevate your marketing strategy with high-performing landing pages? Start your journey with Instapage today and experience the power of effective page creation!

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"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

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See how to create your long-form landing page for marketers in action

In this video, we explore long-form sales landing pages, their effectiveness, and examples. The tutorial is aimed at online business owners, marketers, and those seeking to enhance their digital marketing skills. Long-form sales pages are effective due to psychological reasons; they offer a detailed understanding of products or services, highlighting features, benefits, and unique selling points. This thorough approach minimizes confusion for visitors. Additionally, these pages build trust and credibility by showcasing social proof, including customer reviews, testimonials, and case studies, which demonstrate that products or services are well-regarded by others.

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