Make your A/B testing compatible web page: The future of marketing

Create your A/B testing compatible web page and effortlessly optimize your web pages for diverse ads and audiences. Transform visitors into leads and sales while bolstering brand trust and nurturing customer loyalty.

Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class

Build landing pages Build landing pages 500+ customizable layouts

Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Boost results Boost results Mobile responsiveness

All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.

Build landing pages Build landing pages A/B split testing

Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.

Maximize campaign Maximize campaign Seamless ad mapping

Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.

Power up landing Power up landing Detailed reporting

Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.

Improve alignment across Improve alignment across Integrations with 120+ marketing tools

Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Build landing pages that get results
Statwax leverages Instapage to boost enrollments for universities by 80%
Boost results through landing page optimization Boost results through landing page optimization sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Power up landing pages with AI Power up landing pages with AI sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Improve alignment across your creative team sidebar
Statwax leverages Instapage to boost enrollments for universities by 80%
Build landing pages 500+ customizable layouts
Get your campaigns up and running faster with conversion-focused landing page layouts designed for every industry and business type. Easily scale landing page generation with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Boost results Mobile responsiveness
All Instapage landing pages are optimized for responsiveness. They adapt to any screen size, ensuring a consistent user experience across all devices. Its built-in AMP support gives future customers a superior mobile browsing experience.
Build landing pages A/B split testing
Make data-driven decisions to optimize conversions with A/B testing capabilities applicable to both standard landing pages and AMP pages. Experiment with different landing page variations, separate elements, layouts, and content that you can instantly generate with AI.
Maximize campaign Seamless ad mapping
Boost conversions and lower your CPA by personalizing your landing pages. With AdMap®, you can effortlessly visualize your ad campaigns, link them to relevant landing pages, or create new personalized pages. Then, synchronize updates of ads and landing pages without any back-and-forth.
Power up landing Detailed reporting
Instapage provides detailed real-time reports over any period of time and across all your devices. To help you better understand your audience and optimize your marketing strategy, check conversion analytics that you can view directly from Instapage.
Improve alignment across Integrations with 120+ marketing tools
Instapage seamlessly connects with popular marketing tools and platforms, including CRMs, e-commerce, analytics tools, marketing automation platforms, email marketing software, and more. Everything you need to drive conversions and grow your business is at your fingertips.

Make a web online: Your ultimate how-to guide

Looking to build a A/B testing compatible web page, but don’t have much experience or on a tight budget? Instapage is your go-to solution for crafting stellar landing pages and helping you turn curious clicks into dedicated prospects or expanding your subscriber list.

Boasting a user-friendly interface and providing plenty of versatility and customization, our tool gets your products or services in front of your potential audience. With Instapage, you can launch a website easily without purchasing costly materials or figuring out how to code. And here’s how.

Follow along with our step-by-step guide to make a A/B testing compatible web page

  1. Use your Google account or log in directly.
  2. In your Dashboard, hit Create Page > Choose the page type.
  3. Click the blank type option to create your page from the ground up or choose from hundreds of templates if you need a starting point.
  4. Give a name to your page > click Edit Design and customize the design and elements utilizing a website builder. Add engaging graphics and text.
  5. Design and add various forms for your goals. Set up lead alerts, routing, and post-submission confirmations.
  6. Set up and run A/B testing to identify the most efficient design and win more leads. Monitor user behavior with heatmaps and review crucial metrics for insights.
  7. Preview the landing page for final checks. Publish it to your desired domain or platform for user access.

Whether you own a small business, craft pieces of art that could benefit from more attention, or just need to market your services, publishing a website is a surefire way to get your goods or competence in front of your target audience and make your brand more recognizable.

Don’t wait another minute. Create a A/B testing compatible web page today. Try Instapage!

Get more out of make a web feature

Improve your Quality Score with quick load technology for landing pages

Increase conversions with content that aligns with your ads and audiences

Achieve maximum ROI by scaling your marketing initiatives

Get started
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Leader
Hight Performer
Best Est. ROI
Best Results
Fastest

Frequently asked questions about make a web free

See make a web page free feature in action

See make a web page free feature in action

hey jordan here a b testing is a really useful design tool but it can sometimes seem kind of expensive or intimidating thankfully theres an app from google called optimize that makes a b testing really easy and totally free and today were going to walk through a real world example of how to use it on your next design project lets say were a product designer at a tech company that makes a podcast app our analytics are showing that when users pull up the app theyre not sticking around for very long so we have a goal to increase session times weve done some user interviews and we figured out that one of the main problems might actually be the main navigation of the app its kind of bland and uninteresting and not very helpful we think that if we make some adjustments to the main nav that could have a big impact on session times so thats our hypothesis and now we need to go run an experiment to see if its true or not now just a note on optimize were

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results

People also ask about your web marketing