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Create your A/B testing compatible CRM website
Empower your marketing efforts with Instapage's landing page platform. Build, optimize, personalize, and collaborate for higher conversions, customer loyalty, and brand trust.
Build landing pages that get results
Drive ad campaign performance using targeted landing pages. With over 500+ layouts, AI-content generation, built-in collaboration, Instablocks®, and quick page load technology, you can easily create landing pages that deliver an unparalleled user experience that gets more people buying.
Boost results through landing page optimization
Optimize your landing pages using Instapage’s variety of testing tools. Track and analyze user behavior with heatmaps, run A/B testing to single-out the best performing version, or launch AI-assisted experiments that automatically analyze ad traffic and route it to best-performing.
Personalize experiences for higher engagement and ROI
Craft unique and high-performing landing pages that align with your ad messaging and resonate with your target audience. By crafting a landing page experience that resonates with your audience, you'll engage more visitors, maximize conversions, and reduce acquisition costs.
Maximize campaign efficiency with ad mapping
Efficiently manage campaigns by visualizing your ads and mapping them to corresponding landing pages in one place. Define what campaigns need a personalized experience and connect them with relevant ads to increase conversion rates and decrease CPA.
Power up landing pages with AI
Instantly create high-performing content for each audience segment and separate ad campaigns with the AI assistant. From catchy headlines to converting CTAs for A/B tests – access and use AI directly on your Instapage. No more writer’s block or workflow interruptions.
Improve alignment across your creative team
Get your campaigns off the ground faster with efficient teamwork that happens in real time. Empower your team members to provide immediate feedback, make edits to page versions, and securely share information with outside stakeholders all from a single secure space.










Create Your A/B Testing Compatible CRM Website
Discover how Instapage's functionality page can help you optimize your landing pages for higher conversions through built-in experimentation features.
Key Features of Instapage's Functionality Page
- Customizable landing page creation platform with 500+ conversion-focused layouts
- Built-in experimentation tools for A/B testing and optimization
- Dynamic content personalization for unique audience targeting
- Collaboration features for seamless team collaboration
Getting Started with Instapage's Functionality Page
- Get a free Instapage account and sign up for a free 14-day trial.
- Configure your account and provide your company details.
- Access your Dashboard, go to Landing Pages, and click Create Page.
- Create a landing page from scratch or choose a ready-made template.
- Utilize design tools to customize your landing page with images, fonts, and colors.
- Save your changes and publish your page to launch it.
- Test, review, and experiment with your pages to optimize conversions.
Start leveraging Instapage's functionality page today to create high-converting landing pages and drive better results for your business.
Get more out of Create your A/B testing compatible CRM website
Improve your Quality Score with quick load technology for landing pages
Increase conversions with content that aligns with your ads and audiences
Achieve maximum ROI by scaling your marketing initiatives
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”

"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."

"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"

Leading the way in building high-performing landing pages
FAQs
What is Instapage's unique value proposition?
Instapage offers a flexible and easy-to-use page creation platform with 500+ conversion-focused layouts and Instablocks. It provides built-in experimentation features for optimizing landing pages, including heatmaps, A/B testing, and analytics dashboard. Instapage allows for personalized content creation, dynamic text replacement, AdMaps for unique ads alignment, and audience-level metrics tracking.
How can Instapage help marketers in reducing costs?
Instapage empowers marketers to reduce costs by enabling quick landing page creation without the need for developers or coding. Its built-in features like heatmaps, A/B testing, and analytics dashboard help in optimizing landing pages for higher conversions, reducing the need for external tools and resources.
What collaboration features does Instapage offer?
Instapage provides collaboration features to speed up page production, including instant feedback, real-time page edits, and secure page sharing with stakeholders. These features streamline the review process, enhance team productivity, and ensure smooth collaboration on landing page projects.
How does Instapage enhance customer loyalty?
Instapage enhances customer loyalty by delivering personalized landing page experiences tailored to unique audience segments. With dynamic text replacement, AdMaps for targeted ad alignment, and audience-level metrics tracking, marketers can create engaging content that resonates with customers, leading to increased brand trust and loyalty.
What benefits does Instapage offer for improving conversion rates?
Instapage offers benefits for improving conversion rates through its optimization features, including heatmaps for behavior insights, A/B testing for iterative improvements, and analytics dashboard for performance assessment. By optimizing landing pages for higher conversions, marketers can achieve improved ROI and drive more leads and sales.
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People also ask about Create your A/B testing compatible CRM website
How to do a B testing on a website?
How to do A/B testing Collect data. Use analytics tools like Google Analytics to identify opportunities. Set clear goals. Define specific metrics to improve. Create test hypothesis. Form clear predictions. Design variations. Make specific, measurable changes. Run the experiment. Split traffic randomly. Analyze results.
Can you do a B testing on Wix?
Basic A/B testing only Because Wix only allows one test site per website, you can only run a test with just one variation. This type of test is restrictive, as you cannot run experiments with two variations against a control page.
What is AB testing in CRM?
A/B testing definition A/B testingalso called split testing or bucket testingcompares the performance of two versions of content to see which one appeals more to visitors/viewers.
What do you mean by AB testing?
A/B testing (also known as split testing or bucket testing) is a methodology for comparing two versions of a webpage or app against each other to determine which one performs better.
What is a B testing in Zoho CRM?
A/B testing (also known as split testing) is a tool to help you compare two different versions of an email campaign. To run an A/B test, come up with two versions of an email, then assign equal traffic to both versions. Once the test period is over, youʼll get to see which version had more opens and clicks.
What is a B user testing?
A/B testing, sometimes known as split testing, is a randomized process of presenting users with two different versions of a websitean A or a B version to observe which one performs better. Key metrics are then measured to see if variation ʼAʼ or ʼBʼ is statistically better at increasing business KPIs.
What is the difference between a t-test and an ab-test?
- A/B testing aims to determine whether a change in a webpage, marketing strategy or product feature leads to a significant improvement or not. The 2-sample independent t-test assesses whether the differences between the mean of two groups are statistically significant.