Make your black friday page designed for real estate teams

Instapage empowers your real estate teams to cut costs, boost conversions, and provide impactful landing page experiences that resonate with your audience.

Note: Some features described here might be planned in our roadmap but not yet released. You can open a live chat from within your account and our Support team can offer more details or help you with workarounds.
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Build landing pages Build landing pages Build landing pages at scale without coding

With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.

Boost results Boost results Increase conversions with fast-loading pages

Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.

Build landing pages Build landing pages Boost productivity with AI content generation

Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.

Maximize campaign Maximize campaign Make the most of analytic insights

Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.

Power up landing Power up landing Optimize traffic with AI experiments

Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.

Improve alignment across Improve alignment across Secure your business data

Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build landing pages that get results
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Boost results through landing page optimization
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Personalize experiences for higher engagement and ROI Personalize experiences for higher engagement and ROI sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Maximize campaign efficiency with ad mapping Maximize campaign efficiency with ad mapping sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Power up landing pages with AI Power up landing pages with AI sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Improve alignment across your creative team sidebar
Paramount Digital boosts client conversion rates by 3x using PPC landing pages
Build landing pagesBuild landing pages at scale without coding
With Instapage’s intuitive drag-and-drop page builder with diverse design features, over 5,000 fonts, and 33 million images, anyone can easily create professional-looking, top-performing landing pages without technical or design skills.
Boost resultsIncrease conversions with fast-loading pages
Reduce bounce rates and increase engagement with lightning-fast landing pages. Our Thor Render Engine™, back-end technology delivers 3x faster-loading landing pages so you won't lose a single lead.
Build landing pagesBoost productivity with AI content generation
Scale page creation and overcome writer’s block or generate copy variations for A/B tests with the AI Content Generator. Create high-quality and engaging content for each audience and ad group, including paragraphs, CTAs, or entire copies directly in the Instapage builder.
Maximize campaignMake the most of analytic insights
Get data-backed insights about your campaigns and page performance so you can test and optimize for higher ROI. Track visitors, conversions, conversion rates, cost-per-visitor, and cost-per-lead in real time. View heatmaps to understand user behavior - all without leaving Instapage.
Power up landingOptimize traffic with AI experiments
Improve page performance fast with an AI-powered experimentation tool. It tracks your ongoing experiments and directs traffic to top-performing page variations, no matter how many versions you have. Achieve faster optimization insights without sacrificing the quality of your results.
Improve alignment acrossBuild landing pages at scale without coding
Instapage safeguards business data and your customer's privacy with enterprise-grade security measures, including SSL certification, two-factor authentication, SSO, and more. Instapage also maintains compliance with GDPR, SOC 2, and CCPA regulations.

Build your Black Friday page for real estate teams: A comprehensive guide

Creating a compelling Black Friday landing page for real estate teams is essential for maximizing conversions and attracting potential clients. Instapage enables marketers in the real estate sector to effortlessly design impactful pages that resonate with their audience, ensuring a boost in brand trust and customer loyalty during this high-traffic shopping season. This guide explores the step-by-step process of building your Black Friday page tailored for real estate professionals, leveraging Instapage's robust features.

Step 1: Define Your Target Audience

Understanding your target audience is crucial. For real estate teams, this could mean focusing on homebuyers, investors, or renters looking for great deals during Black Friday. Tailor your messaging to resonate with these groups.

  1. Identify demographics: Determine age, location, and buying behavior of potential clients to create targeted content.
  2. Segment your audience: Use data to segment buyers into categories—first-time buyers, luxury home seekers, or investors.
  3. Create surveys: Gather insights from past clients on what they appreciate in Black Friday offers to guide your promotions.

Step 2: Utilize Instapage's Templates

Instapage offers a library of over 100 customizable templates designed for high conversions. Choose a layout that aligns with your promotional goals for Black Friday.

  1. Select a conversion-focused layout: Opt for templates that direct user attention to key offers or call-to-action buttons.
  2. Use Instablocks: Utilize modular blocks for quick rearrangement of content and visuals, ensuring flexibility as you build your page.
  3. Incorporate visually engaging elements: High-quality images of properties can capture attention and increase engagement.

Step 3: Optimize for Conversions

After designing your page, focus on optimizing it for maximum conversions using Instapage's built-in experimentation features.

  1. A/B testing: Run tests to compare different headlines or images to see which version performs better.
  2. Heatmaps: Use heatmap analytics to track user interaction and adjust your design accordingly.
  3. Call-to-action buttons: Ensure your CTA buttons are strategically placed and visually distinct to encourage clicks.

In conclusion, leveraging the right tools and strategies is crucial for crafting an effective Black Friday page for real estate teams. With Instapage, you can personalize user experiences, creating high-performing content that converts.

To see greater success with your Black Friday campaign, start building your page on Instapage today, using these guidelines to enhance your design process!

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“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
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Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
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Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
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Alex Kracov, Head of Marketing

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FAQs

See how to build your black friday page for real estate teams in action

See how to build your black friday page for real estate teams in action

In building a team, it is crucial to prioritize hiring an assistant early on; ideally, as the first or second hire. The importance of having an assistant can be summed up in the saying, 'if you don’t have an assistant, you are the assistant.' An assistant allows you to offload tasks that do not match your hourly rate of $100, preventing inefficiency. For example, on our team, agents can input multiple MLS numbers into a website, enabling our office assistant to schedule showings and print necessary materials. This division of labor is common among teams, where support staff help streamline operations and enhance productivity for agents.

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