FormKeep vs. Kajabi: the best platform for a seamless web experience

Discover how FormKeep compares to Kajabi regarding features and usability. Find out which platform provides the competitive advantage your business deserves.

See how Instapage stacks up against the competition

Features that set us apart from FormKeep and Kajabi.
Feature Instapage Other builders
A/B Testing
Drag-and-Drop Tools
No Coding
AI Content
AdMap®
Instablocks
Real-time collaboration
Domains Unlimited Limited
Swytch shifts into high gear with Instapage

Swytch shifts into high gear with Instapage

Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.

Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.

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4.3/5
472+ real reviews
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4.5/5
363+ real reviews
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4.5/5
363+ real reviews
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7.7/10
363+ real reviews
Multiple layouts for any industry and goal
Robust analytics & experimentation
asy to build without coding
Enhance team productivity for better results
Connect with your favorite tools

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

All your favorite apps working together with Instapage

With 120+ integrations, Instapage easily connects with your favorite advertising, CRM, email, e-commerce, marketing, and sales solutions.

Explore all integrations
Multiple layouts for any industry and goal
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding
Enhance team productivity for better results Easy to build without coding
Connect with your favorite tools

Easier page building without coding

Instapage offers a flexible and seamless page creation experience with a library of 500+ conversion-focused layouts, Instablocks®, a drag-and-drop builder, and AI content generation. With technologies like AMP and the Thor Render Engine®, you can create on-brand, mobile-responsive landing pages that load quickly and start converting during initial visitor clicks.

More insights — better results

Instapage lets you see in detail how each landing page experience and variation is performing so you can make targeted changes that boost page conversions. Use heatmaps for a better understanding of on-page activities, run A/B tests and AI-assisted experiments, and then track and evaluate results within robust analytics dashboards.

More personalized experiences

Instapage lets you quickly create high-performing landing pages tailored to each of your ad campaigns. Deliver personalized experiences for distinct audiences using dynamic text replacement. Effortlessly align specific advertisements to unique pages with AdMaps. Monitor audience-level metrics using our advanced data tools.

Built-in collaboration

Instapage collaboration capabilities bring your entire team together to speed up the process of landing page review, approval, and launch. No more frustrating and unnecessary revisions or edits scattered across emails. Provide instant feedback, conduct real-time page edits, and securely share your pages with outside stakeholders.

All your favorite apps working together with Instapage

With 120+ integrations, Instapage easily connects with your favorite advertising, CRM, email, e-commerce, marketing, and sales solutions.

Explore all integrations
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Get started with Instapage in a few steps

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Create your Instapage account

Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.

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Build and personalize your page

Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.

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Review and make edits

Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.

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Publish and track page performance

Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

Create your Instapage account

Start with Instapage by signing up via Google or your email. You'll get access to a free 14-day trial to discover Instapage capabilities. Feel free to cancel anytime during the 14-day trial if you decide that our product is not suitable for your business.

Build and personalize your page

Create your first landing page from scratch or choose a template from 500+ customizable layouts. Use the drag-and-drop builder to add page elements, fonts, and backgrounds, refine content with AI, or add custom HTML, Javascript, and CSS.

Review and make edits

Collaborate on page designs and streamline review processes. Invite your team members and stakeholders to review, edit, and provide feedback on your landing page. Collaborate knowing your page is confidential and only accessible to authorized users.

Publish and track page performance

Publish your page to a domain or custom URL. Connect your pages to the ads you've created and track page performance within the analytics dashboard, run A/B tests and AI experiments, analyze results, and continuously optimize your landing page to maintain high conversions.

FormKeep vs. Kajabi: A Competitive Analysis with a Surprise Rival

In the bustling digital marketplace, navigating through the sea of landing page builders can feel like trying to find a needle in a haystack. Whether you're a budding entrepreneur or a seasoned marketer, choosing the right platform is essential for standing out. FormKeep and Kajabi have carved out their niches, each promising robust features and user-focused designs. They both showcase their capabilities, making the decision a tad overwhelming. But wait, there's a twist! Instapage is warming up in the wings, ready to challenge the status quo with its innovative offerings. The excitement is palpable as we unravel the strengths and weaknesses of these three platforms, each vying for your attention with unique selling points that may just change the game for your business.

Introduction to the Titans of Online Marketing

When it comes to digital marketing tools, FormKeep and Kajabi are no strangers to the spotlight. FormKeep, known for its sleek forms and efficient data collection, has won the hearts of many for its simplicity and effectiveness. On the other hand, Kajabi stands tall as an all-in-one platform, offering features that encompass email marketing, course creation, and membership sites, catering to those who wish to manage everything under one roof. Both platforms could come off as juggernauts in their own right, each with its loyal fanbase. Yet, lurking behind the shadows is Instapage, a landing page creation powerhouse that specifically focuses on converting visitors to leads. With its impressive analytics and A/B testing capabilities, Instapage positions itself as an innovative option worthy of consideration, stirring the pot amongst the established competitors.

Feature Showdown: The Heavyweights Face Off

In the feature department, both FormKeep and Kajabi pull out all the stops. FormKeep excels in creating customizable forms that seamlessly integrate into various websites. Its user experience is designed to keep things straightforward, allowing users to craft forms that look great and function perfectly. Meanwhile, Kajabi flexes its muscles with a suite of tools that extend far beyond mere form creation, including video hosting, email marketing tools, and course-building features. The competition intensifies with Instapage lurking behind, which boasts advanced A/B testing and conversion-focused templates. With all three platforms serving different user needs, choosing the right one will require careful consideration of each feature set and how it aligns with your goals.

Usability Wars: The User Experience Factor

When it comes to usability, the playing field narrows as users flock to platforms that meet their stubborn learning curves. FormKeep prides itself on its intuitive interface that even novice marketers can navigate with ease. Kajabi, while slightly more complex due to its extensive offerings, still manages to keep user experience in mind, offering tutorials and rich resources to help users find their footing amidst the wealth of features. Enter Instapage, which combines a drag-and-drop editor with user-friendly templates to make building landing pages an enjoyable encounter. The learning adventure is nuanced, but ultimately, users are rewarded with tools tailored to their unique marketing strategies.

Key Assets of FormKeep:

  1. Easy-to-use form builder with customizable templates
  2. Seamless integration with websites and third-party applications
  3. Real-time data collection and management features
  4. Email notifications for form submissions
  5. Affordable pricing plans for various business needs

Notable Features of Kajabi:

  1. Comprehensive online course creation tools
  2. Integrated email marketing for lead nurturing
  3. Membership site capabilities for community building
  4. Advanced analytics to track performance
  5. Mobile-friendly design ensuring accessibility

Common Strengths Shared by Both Platforms:

  1. User-friendly interfaces that cater to beginners
  2. Robust customer support available across channels
  3. Integration options with popular software solutions
  4. Ability to customize branding elements
  5. Built-in analytics for tracking engagement
  6. Flexible pricing models to accommodate different budgets

As the feature highlights come to a close, it's evident the competitiveness intensifies between FormKeep and Kajabi. However, don't count Instapage out; it's the dark horse that brings a fresh perspective on what users truly desire in a landing page builder.

Speed Excellence: Performance Evaluation

When we talk performance, page loading times and responsiveness are pivotal. No one enjoys slow-loading pages, akin to wading through molasses on a frigid winter's day. So, how do our contenders fare? FormKeep boasts impressive loading speeds, ensuring that user forms won’t keep leads waiting. Kajabi, on the other hand, is often lauded for its overall speed but can experience delays with heavier content. Instapage outshines them both with its lightning-fast loading times, ensuring that marketers capture leads before they wander off elsewhere. Performance is a crucial deciding factor, and for users focused on speed, Instapage might just steal the show.

Support System: A Closer Look at Assistance

Never underestimate the importance of customer support in the digital realm. Both FormKeep and Kajabi offer robust customer support options, including forums, email support, and often chat options that can save users from a pinch. Engaging with their communities, users can find a wealth of resources at their fingertips. Instapage also provides excellent support, though its community may be less expansive. The support experience can make or break user satisfaction, so it’s essential to assess how responsive these platforms are when help is needed.

Pricing Showdown: Evaluating Costs

FormKeep's Pricing Advantages:

  1. Affordable entry-level pricing plans suitable for startups
  2. Flexible pricing that scales with user growth
  3. Pay-as-you-go options for occasional users
  4. Limited free tier available for new users to try out

Kajabi's Pricing Benefits:

  1. Comprehensive all-in-one platform justifying the cost
  2. Flexible payment structures for longer-term users
  3. Trial period available for first-time users
  4. Includes features that another service may charge separately
  5. Potential discounts for annual subscriptions

Both FormKeep and Kajabi present a pricing structure tailored for various audiences. While FormKeep offers budget-friendly options, Kajabi represents a comprehensive investment for those willing to spend for extensive features. However, when comparing them with Instapage, the value for money becomes clear, showcasing flexible pricing that offers remarkable utility.

A transparent overview of plans reveals savings potential, yet there's a playful reminder that the best investment isn't always what you might expect. Sometimes, the hidden gems lie beyond the price tag.

Meet Instapage: The Underdog with Big Ideas

Instapage cuts through the noise as a platform that’s well aware of what users need. With its focus on conversion-centric landing pages, it stands in stark contrast to the feature-rich environments of both FormKeep and Kajabi. Instapage provides unmatched value by prioritizing ease of use, stunning templates, and robust analytics that show users what's working. The unique functionalities such as the heatmaps and integration capabilities set Instapage apart and offer invaluable insights into customer behavior, truly making it a platform that is a contender in its own right, worth serious consideration.

As we close this friendly rivalry, making informed decisions about marketing tools will prop up your strategies. Reflect on your unique requirements, whether it's speed, features, or support, evaluating how each platform can elevate your efforts. Instapage could very well be a step that brings you closer to achieving your marketing goals with astonishing results.

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