Greater insight into visitor behavior with the Heatmap Visualizer
Heatmaps provide the ultra-specific information you need to determine which page elements to A/B test. This unique-to-Instapage feature is an Optimizer Plan exclusive.
Heatmaps: visitor behavior in plain sight
Use this feature to track mouse movement, clicks, and scroll depth to gain a hyper-focused perspective on what’s working and what you should test to improve page performance.
Drop-In Pixel Tracking
Track external conversions by embedding our tracking script on your pages.
Receive instant feedback to get your pages reviewed and converting faster.
20+ Native Integrations
Easily integrate with today's most-used, third-party apps, and solutions.
Get live chat and email support from the industry’s top-ranked customer success team.
All interactions are secure and encrypted so users confidently enter form information.
Analytics and Reporting
Assess conversion and page performance with the most advanced analytics dashboards.
More features to improve landing page performance
"We've seen incredible results by A/B testing really small changes. Changes that you wouldn't expect to have a big impact have had an enormous impact."
HAILEY FRIEDMAN, GROWTH MARKETING MANAGER
Turn more ad clicks into conversions
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