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8 Ways the Auto Industry Uses Landing Pages to Move Vehicles and Sell Services

Last updated on January 16, 2017 by Stephanie Mialki in Conversion Rate Optimization, Landing Page Examples

When people think “automotive industry,” buying and selling cars at a dealership is probably the first thing that comes to mind. In reality, there’s a lot more to it than that. The automotive industry covers an extremely wide range of other products and services, such as lending, financing, insurance, car rentals — the list goesRead More >

7 Infusionsoft Landing Pages That Establish a Great First Impression, and Convert

Last updated on January 11, 2017 by Stephanie Mialki in Landing Page Examples

According to Entrepreneur, Infusionsoft is the “gold standard” for small businesses looking for sales and marketing solutions. With its CRM and email marketing software, the company helps marketers track their leads and customers at every stage of the buyer’s journey, and better nurture them to sale. To win their own customers, Infusionsoft combines tactics likeRead More >

6 Ways GetResponse Uses Landing Pages to Convert Prospects Into Customers

Last updated on January 5, 2017 by Stephanie Mialki in Landing Page Examples

GetResponse is one of the most popular email marketing platforms in the world. This game-changing platform enables its users to create valuable email marketing lists of prospects, clients, and partners, in order build a responsive and profitable customer base. But as most marketers know, there’s much more to email marketing than sending emails. To useRead More >

20 White Paper Landing Page Examples Critiqued

Last updated on December 30, 2016 by Brandon Weaver in Landing Page Examples

When you think effective written marketing content, what comes to mind? Blog posts? Articles? E-newsletters? According to the B2B respondents of Content Marketing Institute’s 2016 State Of Content Marketing Report, there’s a type of written content that’s more effective than all those. White papers. What type of marketing content is more effective than blogging, e-newsletters,Read More >

From Top of the Funnel to Purchase: The Landing Page Comparison Guide

Last updated on December 20, 2016 by Brandon Weaver in Conversion Rate Optimization, Landing Page Examples

Your low conversion rate might not have anything to do with the design of your landing page. Instead, it could be that you’re using the wrong type of page at the wrong time. The buyer’s journey is long and complex, and each one of your leads and prospects is different. One might know nothing aboutRead More >

Why a Pinterest Landing Page May Be Ideal for Your Brand

Last updated on December 22, 2016 by Stephanie Mialki in Conversion Rate Optimization, Landing Page Examples

Until now Facebook, Twitter, and Instagram have been most business owners’ first choice in social media marketing platforms. It may be time to change this mindset, though, as Pinterest is becoming many brands’ new best business marketing friend. Aside from being a favorite pastime for the 100 million Pinterest users, it’s also perfect for businessesRead More >

What Makes a Great YouTube Landing Page?

Last updated on December 22, 2016 by Ted Vrountas in Conversion Rate Optimization, Landing Page Examples

You’ve probably heard from a million marketers that, today, everybody’s obsessed with video content. But do you really understand just how much? Here are a few stats to illustrate: In 2015, average Americans spent more time watching video than they did working. More video content is uploaded in 30 days to the internet than allRead More >

8 Ways Marketo Uses Landing Pages to Drive Leads and Sales

Last updated on December 21, 2016 by Stephanie Mialki in Conversion Rate Optimization, Landing Page Examples

Founded in 2006, Marketo and its powerful marketing automation software began helping marketers all over the world effectively engage customers and prospects. Today, ten years later, the company has helped countless name brands find success with its software. Some of these brands include Canon, Hyundai, Microsoft, Sherwin-Williams, Nokia, and Panasonic. One of the things MarketoRead More >

12 Education Landing Pages That Drive Maximum Enrollment

Last updated on January 5, 2017 by Fahad Muhammad in Conversion Rate Optimization, Landing Page Examples

No one fancies the middleman — they decrease transparency and act as a barrier between the buyer and the seller. This is why people have been looking to cut out the middleman as far back as the 1970’s. The internet has made the middleman obsolete, by putting the seller within a click’s reach of theRead More >

6 Optimizely Landing Pages to Model Your Next Page After

Last updated on December 22, 2016 by Stephanie Mialki in Conversion Rate Optimization, Landing Page Examples

When you navigate to a website, (through an organic listing, a PPC ad, or even from a shared link on social media) if you don’t see what you’re looking for on the first page, you’re likely just to click out and abandon the page. Optimizely is an experience optimization platform that provides website and mobileRead More >

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