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The original conversion intelligence blog

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Lessons from Landing Pages that Convert
Landing Page Examples

Lessons from Landing Pages that Convert

Not all landing pages are created equal—or created for the same purpose. Whether your landing page “goal”…

5 Landing Page Design Lessons From Retail Stores
Ecommerce

5 Landing Page Design Lessons From Retail Stores

Think back to your last in-store experience. What sections of the store did you go to? What items drew your attention? Did…

6 Simple Landing Page Edits that Skyrocket Your Conversions
Conversion Optimization

6 Simple Landing Page Edits that Skyrocket Your Conversions

It happens to the best of us. You’ve spent hours putting together a landing page, fretting over headlines, CTA…

10 Scarcity Examples to Inspire Your Next Landing Page
Landing Page Examples

10 Scarcity Examples to Inspire Your Next Landing Page

In the 1970s, experimenter Stephen Worchel and his colleagues wanted to evaluate scarcity’s effect on people. So,…

21 Landing Page Best Practices to Implement in 2021
Conversion Optimization

21 Landing Page Best Practices to Implement in 2021

If your New Year’s resolution has anything to do with growing your bottom line, there’s one thing every…

We Analyzed Thousands of Landing Pages—This Is What We Found
Landing Page Examples

We Analyzed Thousands of Landing Pages—This Is What We Found

Landing page best practices aren’t universal. Your ability to create knockout campaigns depends on how well you meet…

How Biden & Trump Are Using Landing Pages to Win
Landing Page Examples

How Biden & Trump Are Using Landing Pages to Win

Every presidential candidate has political advertisements across the web, vying to make an impression on citizens,…

6 Ecommerce Brands Using Benefits vs. Features on Pages
Ecommerce

6 Ecommerce Brands Using Benefits vs. Features on Pages

What do Tencel Cooling Covers, Gel Memory Foam, and Real-Time Optimization have in common? As you’ll see,…

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