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What is a Splash Page?

What is a Splash Page?

Splash pages allow you to converse with your visitors before the conversion happens — learn how to get that…

What is a Squeeze Page?

What is a Squeeze Page?

Learn how to create effective squeeze pages that don’t make your visitors cringe Get in on the art of…

Landing page design best practices

Landing page design best practices

The guide begins discussing the importance landing pages have in marketing campaigns. The chapter goes into detail about…

How to Audit Your Landing Page Performance
Landing pages

How to Audit Your Landing Page Performance

Once you’ve optimized landing pages, message-matched them with your ads, and set up your conversion funnel, the…

Google Says These Page Attributes Make a Good Landing Page Experience
Landing pages

Google Says These Page Attributes Make a Good Landing Page Experience

Many marketers may not know this, but Google judges every landing page you create and connect to a PPC ad—search and…

110 Landing Page Examples That You Can’t Afford to Miss in 2024
Landing pages

110 Landing Page Examples That You Can’t Afford to Miss in 2024

When marketers sit down to create an effective marketing strategy, many of them take cues from industry leaders. We can do…

Landing Page vs. Homepage: What’s the Difference?
Landing pages

Landing Page vs. Homepage: What’s the Difference?

Homepages are focused on drawing visitors into the marketing funnel. Your campaign landing pages also do the…

The Anatomy of a Landing Page: Key Elements Explained
Landing pages

The Anatomy of a Landing Page: Key Elements Explained

Whether it’s encouraging visitors to make a purchase, subscribe to your newsletter, or download valuable resources,…

11 Landing Page Trends You Should Consider for Higher Conversion Rates
Landing pages

11 Landing Page Trends You Should Consider for Higher Conversion Rates

You only get one chance to make a first impression—if you fail to make a good one, it sets a bad tone for the entire…

The 19 Best Landing Page Software Tools for Marketers (2024)
Landing pages

The 19 Best Landing Page Software Tools for Marketers (2024)

Landing pages remain the most effective way to increase conversions and nurture prospects down the funnel towards…

Fact: Navigation Links Kill Your Landing Page Conversions
Landing pages

Fact: Navigation Links Kill Your Landing Page Conversions

My grandmother was a great storyteller. Every night she would tuck me into bed and tell me a different story. The…

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