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17 AI Content Generators Every Marketer Needs to Know About
AI Marketing

17 AI Content Generators Every Marketer Needs to Know About

Every year, we see the same old story unfold—email marketing is dead, B2B…

Fahad Muhammad by Fahad Muhammad
What is AI Marketing?
AI Marketing

What is AI Marketing?

AI marketing is all the rage right now. Everywhere you turn, you’ll find a…

Fahad Muhammad by Fahad Muhammad
How to Use AI to Create Outstanding Pages
AI Marketing

How to Use AI to Create Outstanding Pages

Over the last few years, artificial intelligence and machine learning have…

Michael Egan by Michael Egan
What Is Growth Marketing and How Do You Use It for Your Brand?
Conversion Optimization

What Is Growth Marketing and How Do You Use It for Your Brand?

Why You Should Read This Guide Find out what growth marketing is and how it differs…

Fahad Muhammad by Fahad Muhammad
Advertising Conversion: Everything You Need to Know
Advertising

Advertising Conversion: Everything You Need to Know

As an advertiser, you know “conversions” have become a bit of a…

Fahad Muhammad by Fahad Muhammad
5 Ways to Significantly Increase Your Return on Ad Spend (ROAS)
Conversion Optimization

5 Ways to Significantly Increase Your Return on Ad Spend (ROAS)

As an advertiser, you want to achieve growth while spending your advertising…

Fahad Muhammad by Fahad Muhammad

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Layouts 4.0: Increase Conversions by Industry and Use Cases
Instapage Updates

Layouts 4.0: Increase Conversions by Industry and Use Cases

Research any software that includes a landing page builder and you will often find that templates come packaged along with…

Instapage by Instapage
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New Instapage Features for March: Landing Page Search + Experimentation…
Instapage Updates

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In December, we launched our dedicated Experimentation workflow that enabled advertisers and PPC marketers to create,…

Instapage by Instapage
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Defining Behavioral Advertising: What Is It & What Are the Pros &…
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For years, publishers and advertisers have taken advantage of user data to segment their audiences by demographics,…

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Contextual Advertising 101: How it Works, Benefits & Why It’s Necessary…
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What is contextual advertising? Contextual advertising refers to the practice of placing ads on web pages based on the…

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The 8 Most Common Ad Fraud Methods & How to Avoid Them in Your Online…
Advertising

The 8 Most Common Ad Fraud Methods & How to Avoid Them in Your Online…

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4 Ways Wine Seller Winc Uses Ads with Landing Pages
Landing Page Examples

4 Ways Wine Seller Winc Uses Ads with Landing Pages

Winc is a wine club that doesn’t just deliver wine to your doorstep. It also helps you “discover the wine of…

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Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…
Advertising

Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…

Instagram has added a number of ad formats and options since it’s launch, making the social network an increasingly…

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Limited No More: 10 Updates to the AMP Format Digital Marketers Have to See
AMP

Limited No More: 10 Updates to the AMP Format Digital Marketers Have to See

When AMP launched years ago, it was intending to speed the mobile web by restricting the use of certain page elements.…

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