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15 Ways Salesforce Uses Landing Pages to Generate Business
Landing Page Examples

15 Ways Salesforce Uses Landing Pages to Generate Business

If anybody knows marketing and its impact on sales, it’s Salesforce. Valued at around $55 billion, the cloud…

How Instapage Activates and Retains New Users
Conversion Optimization

How Instapage Activates and Retains New Users

Growth is crucial for any startup. When it comes down to creating a brand new market, or battling for market share with an…

16 Ways Your Digital Marketing Agency Can Win New Business
Marketing Agency Tips

16 Ways Your Digital Marketing Agency Can Win New Business

Something seemingly intangible separates good performers from the great ones. If you watched any of the 2016 Olympic…

How to Optimize Landing Pages Based on Your Campaign Goal
Conversion Optimization

How to Optimize Landing Pages Based on Your Campaign Goal

Despite the trend for creating buyer personas and their well-documented benefits, optimizing and tailoring post-click…

Watch: Digital Marketing Influencers Discuss the Latest Marketing Trends [VIDEO]
Instapage Updates

Watch: Digital Marketing Influencers Discuss the Latest Marketing Trends [VIDEO]

At Instapage, we’re fortunate to be in the epicenter of the global tech scene. One of the many great perks of being…

Understanding the Basics of Landing Page Structure [VIDEOS]
Instapage Updates

Understanding the Basics of Landing Page Structure [VIDEOS]

Optimization is a fifty-dollar term some marketers toss about like it was a nickel. As you know, when something like your…

8 Ways Successful Landing Pages Maximize ROI
Conversion Optimization

8 Ways Successful Landing Pages Maximize ROI

Your toaster, the thermostat, that Keurig in your office — if only everything in life were as simple as “set it…

How Ad Impression Share Affects Your PPC Account Performance
Google Ads

How Ad Impression Share Affects Your PPC Account Performance

As the CEO of a PPC marketing agency, I’ve had the opportunity to audit a lot of PPC accounts. Most of these accounts…

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