When marketers sit down to create an effective marketing strategy, many of them…
Above all others, Google’s objective is to improve the user experience. Better search results, faster loading speeds,…
Many advertisers don’t realize that their post-click landing pages deserve the same attention and focus as their ads,…
Marketing automation is so ubiquitous today that you’re probably using software to automate one or more parts of your…
Subscribe and get a box of beauty and grooming products, tailored to your needs, once a month. That’s the promise of…
The majority of advertisers aren’t focused enough on the post-click landing page, and it shows since more than 95% of…
Every ad represents a conversion opportunity. Unfortunately, most opportunities are wasted since only 4% of ads result in…
Pre-click advertising techniques tend to be the center of attention for many brands. From ad platforms to micro-targeting…
Most ads don’t convert; the data confirms that because the average conversion rate is just over 4%. To ensure your…
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