The Marketing Method Blog

The Marketing Method Blog

Grow your business and take charge of your digital campaign results with insights from marketing experts

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Everything You Should Know About Google Ads Final URLs
Google Ads

Everything You Should Know About Google Ads Final URLs

In Google Ads paid search campaigns, two URLs require careful consideration: the display URL and the Google Ads final URL.…

What Advertisers Can Learn From Google and Facebook
Google Ads

What Advertisers Can Learn From Google and Facebook

While advertising rules and trends may change, one fact remains constant. Personalizing advertising campaigns is where…

18 Google Ads Extensions That Will Help You Generate More Sales
Google Ads

18 Google Ads Extensions That Will Help You Generate More Sales

it Tell me if this sounds familiar … you log into your Google Ads account every day to review the previous…

Want a Good Quality Score? Perfect the Post-click Experience
Google Ads

Want a Good Quality Score? Perfect the Post-click Experience

Quality Score is a key factor in how well your ads perform. The more relevant your ad is to your target audience, the…

Passive vs Active Advertising: Which One Is Right for Your Brand
Advertising

Passive vs Active Advertising: Which One Is Right for Your Brand

Today’s marketing efforts fall into one of two categories: passive advertising and active advertising. Although the…

Banner Ad Tracking: What It Is & How to Do It Accurately
Advertising

Banner Ad Tracking: What It Is & How to Do It Accurately

It’s as true in advertising as it is in life: to know where you’re going, you have to know where you’ve…

Ad Tracking: The 3 Main Types & How to Do It Effectively
Advertising

Ad Tracking: The 3 Main Types & How to Do It Effectively

Ad tracking is the most effective way to measure campaign performance. Whether through Google or Facebook, mobile or…

Reviewing the Types of Advertising Funnel Models & What Ad Channels…
Advertising

Reviewing the Types of Advertising Funnel Models & What Ad Channels…

Most of the people in the market for your product won’t buy it. And that’s not because your product isn’t…

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