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The 7 Best Google Analytics Reports to Increase Your Post-Click Landing Page…
Google Ads

The 7 Best Google Analytics Reports to Increase Your Post-Click Landing Page…

With approximately 28 million websites using Google Analytics as their primary analytics collection tool, the wealth of…

Google Local Service Ads: How Businesses Extend Their Reach Beyond Search Ads
Google Ads

Google Local Service Ads: How Businesses Extend Their Reach Beyond Search Ads

Google’s reach with traditional ads may extend worldwide, but local searches have always been popular. Consider…

Comparing Google Ads vs. Yelp Ads: Which Platform is Best for Campaigns?
Advertising

Comparing Google Ads vs. Yelp Ads: Which Platform is Best for Campaigns?

When deciding where to run PPC campaigns, Google Ads is typically top of mind for all advertisers. Yet, many find…

The Evolution of Advertising Software Automation & Where Experts Think…
Advertising

The Evolution of Advertising Software Automation & Where Experts Think…

Advertising has evolved tremendously over the years, as brands and software continuously adapt to new mediums, audiences,…

Comparing Google Ads vs. LinkedIn Ads & When Its Best to Use Each Ad…
Advertising

Comparing Google Ads vs. LinkedIn Ads & When Its Best to Use Each Ad…

Selecting the right platform is paramount to the success of any digital ads campaign. While it would be convenient if every…

Defining What Ad Relevance Means & the 6 Best Ways to Improve It
Google Ads

Defining What Ad Relevance Means & the 6 Best Ways to Improve It

Getting impressions and winning clicks on Google Ads continues to be a pain point for digital advertisers to generate…

How to Find Long-Tail Keywords & Use Them for Better CPC & Results
Advertising

How to Find Long-Tail Keywords & Use Them for Better CPC & Results

With search advertising continually on the rise, high-volume keywords don’t hold as much power as they used to.…

Best Practices to Get Customers to Call You Now with Call-Only Ads
Advertising

Best Practices to Get Customers to Call You Now with Call-Only Ads

With the undeniable growth of mobile usage, advertisers must be equipped to take advantage of the trend. One way is to have…

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