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Unlock More Flexibility & Custom Integrations With the Newly Launched…
Instapage Updates

Unlock More Flexibility & Custom Integrations With the Newly Launched…

Marketing teams and agencies have specialized needs. Whether that’s syncing…

Fahad Muhammad by Fahad Muhammad
6 Ecommerce Landing Page Best Practices to Inspire You
Landing pages

6 Ecommerce Landing Page Best Practices to Inspire You

Your ecommerce website has one job to do: make the sale. But here’s the…

Fahad Muhammad by Fahad Muhammad
70 Personalization Statistics Every Marketer Should Know in 2025
Advertising

70 Personalization Statistics Every Marketer Should Know in 2025

We have moved on from the era of simple personalization to hyperpersonalization.…

Fahad Muhammad by Fahad Muhammad
7 Reasons Why You Should Use Google Ads
Google Ads

7 Reasons Why You Should Use Google Ads

Though Meta and TikTok Ads may have the shiny new object phenomenon going for…

Fahad Muhammad by Fahad Muhammad
How to Use Heatmaps to Improve Campaign Results
Conversion Optimization

How to Use Heatmaps to Improve Campaign Results

With drag-and-drop landing page builders like Instapage, creating a landing page…

Fahad Muhammad by Fahad Muhammad
100-Point Landing Page Audit Checklist for Creating Pages in 2025
Landing pages

100-Point Landing Page Audit Checklist for Creating Pages in 2025

Is your landing page not converting as well as it should be? Is the bounce rate…

Fahad Muhammad by Fahad Muhammad

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Multivariate Testing: How to Run the Best Tests for the Best Results
A/B Split Testing

Multivariate Testing: How to Run the Best Tests for the Best Results

Experiments are crucial to all marketing campaigns—they help you understand what works and what needs work. While A/B…

Ted by Ted
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How to Properly Manage PPC Campaigns
Advertising

How to Properly Manage PPC Campaigns

One of the primary goals of all marketers is to get their brand noticed. Brand recognition increases traffic and converts…

Susan by Susan
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Product Updates: Scheduling, Website Page Templates, and Early Access Program
Instapage Updates

Product Updates: Scheduling, Website Page Templates, and Early Access Program

At Instapage, we understand the unique challenges marketers have to deal with daily — from scaling campaigns and…

Saranya by Saranya
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Scale Your Campaigns Faster with Instapage Scheduling. Deliver Better Experience
Instapage Updates

Scale Your Campaigns Faster with Instapage Scheduling. Deliver Better Experience

There is a lot going on behind the scenes of a campaign launch — marketers need to tweak audience segments,…

Saranya by Saranya
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6 Landing Page Metrics to Improve Landing Page Performance
Landing pages

6 Landing Page Metrics to Improve Landing Page Performance

Once you’ve optimized landing pages, message-matched them with your ads, and set up your conversion funnel, the…

Susan by Susan
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Want to Build a Community? Start an Email Newsletter
A/B Split Testing

Want to Build a Community? Start an Email Newsletter

The main goal of your landing page is to drive conversions—ideally, you are trying to convert prospects into…

Susan by Susan
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Google Says These Page Attributes Make a Good Landing Page Experience
Landing pages

Google Says These Page Attributes Make a Good Landing Page Experience

Many marketers may not know this, but Google judges every landing page you create and connect to a PPC ad—search and…

Iryna by Iryna
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How Product Differentiation Helps Your Brand Stand Out and Makes Customers…
Marketing Personalization

How Product Differentiation Helps Your Brand Stand Out and Makes Customers…

Whether you operate in the B2B, DTC, or ecommerce space, one thing is certain—there’s a lot of competition out…

Fahad by Fahad
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