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Unlock More Flexibility & Custom Integrations With the Newly Launched…
Instapage Updates

Unlock More Flexibility & Custom Integrations With the Newly Launched…

Marketing teams and agencies have specialized needs. Whether that’s syncing…

Fahad Muhammad by Fahad Muhammad
6 Ecommerce Landing Page Best Practices to Inspire You
Landing pages

6 Ecommerce Landing Page Best Practices to Inspire You

Your ecommerce website has one job to do: make the sale. But here’s the…

Fahad Muhammad by Fahad Muhammad
70 Personalization Statistics Every Marketer Should Know in 2025
Advertising

70 Personalization Statistics Every Marketer Should Know in 2025

We have moved on from the era of simple personalization to hyperpersonalization.…

Fahad Muhammad by Fahad Muhammad
7 Reasons Why You Should Use Google Ads
Google Ads

7 Reasons Why You Should Use Google Ads

Though Meta and TikTok Ads may have the shiny new object phenomenon going for…

Fahad Muhammad by Fahad Muhammad
How to Use Heatmaps to Improve Campaign Results
Conversion Optimization

How to Use Heatmaps to Improve Campaign Results

With drag-and-drop landing page builders like Instapage, creating a landing page…

Fahad Muhammad by Fahad Muhammad
100-Point Landing Page Audit Checklist for Creating Pages in 2025
Landing pages

100-Point Landing Page Audit Checklist for Creating Pages in 2025

Is your landing page not converting as well as it should be? Is the bounce rate…

Fahad Muhammad by Fahad Muhammad

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Are Google Search Ads Worth It? The Real Cost of Search Ads
Advertising

Are Google Search Ads Worth It? The Real Cost of Search Ads

Most brands’ first advertising step is to try their luck with Google search ads. And this is with good reason, Google…

Susan by Susan
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Product Update: Instantly Add Sticky Bars to Your Landing Pages for Better…
Instapage Updates

Product Update: Instantly Add Sticky Bars to Your Landing Pages for Better…

If there’s one word that would describe a good landing page experience, it would be sticky. You want the messaging on…

Saranya by Saranya
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Cross-Selling Vs. Upselling—Which is the Right Strategy for You?
Marketing Agency Tips

Cross-Selling Vs. Upselling—Which is the Right Strategy for You?

Business 101 dictates: you need to win more customers to generate more revenue. What this strategy doesn’t account…

Cody by Cody
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17 Best Email Subject Lines to Inspire Your Next
Conversion Optimization

17 Best Email Subject Lines to Inspire Your Next

Every interaction with users before you land in their inbox happens in your space. The ad they saw, the landing page they…

Ted by Ted Fahad by Fahad
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What is a Heatmap and 10 Heatmap Tools to Get You Started
Conversion Optimization

What is a Heatmap and 10 Heatmap Tools to Get You Started

How can you tell if your landing page and website content are getting good engagement? By using heat maps. You are probably…

Susan by Susan
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Multivariate Testing: How to Run the Best Tests for the Best Results
A/B Split Testing

Multivariate Testing: How to Run the Best Tests for the Best Results

Experiments are crucial to all marketing campaigns—they help you understand what works and what needs work. While A/B…

Ted by Ted
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How to Properly Manage PPC Campaigns
Advertising

How to Properly Manage PPC Campaigns

One of the primary goals of all marketers is to get their brand noticed. Brand recognition increases traffic and converts…

Susan by Susan
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Product Updates: Scheduling, Website Page Templates, and Early Access Program
Instapage Updates

Product Updates: Scheduling, Website Page Templates, and Early Access Program

At Instapage, we understand the unique challenges marketers have to deal with daily — from scaling campaigns and…

Saranya by Saranya
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