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Customization vs. Personalization: What is the Difference?
Marketing Personalization

Customization vs. Personalization: What is the Difference?

Digital marketers can’t depend on any one-size fits all approach with their campaigns because consumers expect more…

Recapping the Google AMP Webinar: Busting 5 Common Myths
AMP

Recapping the Google AMP Webinar: Busting 5 Common Myths

If you’re new to the AMP concept, there are a few basic things you should know. First, the AMP project was…

2018 Instapage Year in Review: Product Updates, Milestones, & Team Growth
Instapage Updates

2018 Instapage Year in Review: Product Updates, Milestones, & Team Growth

At Instapage, our global team dedicates a lot of time and research into what digital marketers require to get maximum…

What is Ecommerce Marketing and How Do Brands Use These 5 Proven Strategies?
Ecommerce

What is Ecommerce Marketing and How Do Brands Use These 5 Proven Strategies?

When you Google “diamond necklace”, you’ll see everything from a sterling silver necklace with a diamond…

3 Ways to Use Direct Mail Postcards with Landing Pages
Conversion Optimization

3 Ways to Use Direct Mail Postcards with Landing Pages

A spike in unsubscribes. Sagging open rates. Diminishing returns on each email you send. These signs of email fatigue…

How Tonal is Disrupting Home Fitness with Ecommerce Landing Pages
Ecommerce

How Tonal is Disrupting Home Fitness with Ecommerce Landing Pages

Tonal, the world’s most intelligent fitness system, is revolutionizing the fitness industry. Its state-of-the-art…

How to Use Account-Based Marketing Personalization in Your Campaigns
Marketing Personalization

How to Use Account-Based Marketing Personalization in Your Campaigns

As the eruption of marketing technology rages, more sophisticated techniques for advertisers present themselves. One of…

Facebook Stories Ads: The One & Only Guide Digital Marketers Will Ever Need
Facebook Advertising

Facebook Stories Ads: The One & Only Guide Digital Marketers Will Ever Need

Facebook Stories Ads were officially launched to global advertisers in September 2018, offering a new way to engage users…

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