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Creating Personalized Experiences for Targeted Audiences Is Now Easier Than…
Instapage Updates

Creating Personalized Experiences for Targeted Audiences Is Now Easier Than…

The term “personalization” may be a buzzword to most digital marketers and advertisers, but it’s more…

Defining What Ad Relevance Means & the 6 Best Ways to Improve It
Google Ads

Defining What Ad Relevance Means & the 6 Best Ways to Improve It

Getting impressions and winning clicks on Google Ads continues to be a pain point for digital advertisers to generate…

The 3 Main Reasons Agencies Should Join a Preferred Partner Program
Marketing Agency Tips

The 3 Main Reasons Agencies Should Join a Preferred Partner Program

Widely circulated research rate shows that search ads only convert at a 3.75% rate, which means about 96% of ads…

How to Run a Native Advertising Campaign from Start to Finish
Advertising

How to Run a Native Advertising Campaign from Start to Finish

Native ads are advertiser’s new star student. They’re engaging, nondisruptive, and don’t blend into the…

Starting Today: Validate Your AMP Custom Code & Improve Your Workflow with…
Instapage Updates

Starting Today: Validate Your AMP Custom Code & Improve Your Workflow with…

True to form, this year has been busy for the Instapage team. Highlighted by Personalization, responsive page experiences,…

What are Hidden Form Fields? Plus the 5 Main Benefits
Conversion Optimization

What are Hidden Form Fields? Plus the 5 Main Benefits

Online forms are a great way to generate leads, but the form fields users see on the page are not the only valuable…

6 Key Factors That Determine How Long It Takes Agencies to Sign New Clients
Marketing Agency Tips

6 Key Factors That Determine How Long It Takes Agencies to Sign New Clients

Bringing new clients on board for an agency is never easy, but how long should it take to sign them? Not only does securing…

What to Review & Fix to Achieve the Best Facebook Ad Frequency
Facebook Advertising

What to Review & Fix to Achieve the Best Facebook Ad Frequency

When your Facebook campaign isn’t performing to standards, it’s easy to look at metrics like CPC, reach, and…

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