Comparing Google Ads vs. LinkedIn Ads & When Its Best to Use Each Ad …
Selecting the right platform is paramount to the success of any digital ads campaign. While it would be convenient if every …
by Stephanie Mialki
Attention Advertisers: New Instagram Checkout Feature Gets You More Sales
Since launching in 2010, Instagram has evolved from a simple photo and video sharing app into a robust social commerce …
Get Better Facebook Post Engagement with Engagement Ads & These 7 Best …
With more than 2 billion people users on Facebook every month, advertising on the platform is a no-brainer. To ensure your …
The 3 Components & 4 Best Practices to Creating a Personalized Video …
Every experienced marketer knows that video is one of the top advertising methods to master today. Take it a step further …
Defining What Ad Relevance Means & the 6 Best Ways to Improve It
Getting impressions and winning clicks on Google Ads continues to be a pain point for digital advertisers to generate …
How to Find Long-Tail Keywords & Use Them for Better CPC & Results
With search advertising continually on the rise, high-volume keywords don’t hold as much power as they used to. …
Breaking Down eBay Promoted Listings: How to Get More People to Buy From You
The sellers spoke and eBay listened. Brands let the company know that they needed a way to stand out from the competition …
Defining Mobile Personalization & How to Capitalize on it for Maximum …
It is widely known that personalization is key to any marketing campaign because it puts the consumer at the center of your …
Best Practices to Get Customers to Call You Now with Call-Only Ads
With the undeniable growth of mobile usage, advertisers must be equipped to take advantage of the trend. One way is to have …
Hyper-Personalized Marketing: How to Do It Right with 3 Examples to Prove It
An outstanding 98% of marketers agree that personalization helps improve customer relationships, with 74% claiming it has a …