7 Questions to Ask in a Landing Page Audit
Auditing your landing pages is an essential part of maximizing your return on ad spend (ROAS). While all businesses should…
How to Address Google’s 2021 Page Experience Update
No doubt, you’ve heard about Google’s recent search ranking update and have a lot of questions as to how it…
8 Examples of Effective DTC Advertising
Effective direct-to-consumer advertising caters to the customer’s journey. The experience should support a continuous…
How to Save Money on Campaigns During an Economic Slowdown
There are times when you need to make your budget work harder. Whether your ad spend is cut due to an internal problem or…
Layouts 4.0: Increase Conversions by Industry and Use Cases
Research any software that includes a landing page builder and you will often find that templates come packaged along with…
New Instapage Features for March: Landing Page Search + Experimentation…
In December, we launched our dedicated Experimentation workflow that enabled advertisers and PPC marketers to create,…
See How Donald Trump Segments His Ads With Experiences
Earlier this week, we looked at how Democratic candidates Mike Bloomberg, Pete Buttigieg, Elizabeth Warren, and Bernie…
See How the Bernie Sanders Campaign Uses Landing Pages
With every Presidential candidate vying to make an impression and win votes, it’s no surprise that political…