WordPress Publishing and A/B Testing Now Available with AMP
Web users expect instant gratification to do just about everything online — read, watch, purchase, etc., and …
by Fahad Muhammad
What is Google Ads?
Did you just finish creating a landing page for your agency’s newest promotion or perhaps you’re putting final …
13 Smart & Unique Ways to Get More Leads & Nurture Them to Sale
Marketers are always hunting for ways to increase business growth and asking themselves questions how to do better and be …
The Instapage Fall 2018 Events Calendar: Where to Find Us
Back in March, we announced a few 2018 events Instapage was attending and/or speak about post-click optimization. The …
New Data for Agencies: Return on Ad Spend Still Too Low for Clients
Creating, launching, and managing profitable paid advertising campaigns is a task that requires not only advertising savvy …
What is Display Advertising?
Section 1: What is Display Advertising? The first display ad graced the internet on October 27, 1994, on HotWired, and it …
How Agencies Can Use PCO for Clients to Maximize Conversions and Revenue
If your agency isn’t using PCO, you could be sabotaging your client’s ad campaigns (and your campaigns, too). …
7 of the Best Mobile Ad Platforms Used by Modern Digital Marketers
With people spending over 5 hours per day on their smartphone, delivering ads via a mobile ad platform is a huge …
How to Use Peer to Peer Marketing with Account-Based Strategies
Peer to peer marketing (P2P) and account-based marketing (ABM) are both forms of targeting and reaching potential …
Maximizing Brand Exposure with the YouTube Masthead [Examples]
The YouTube Masthead is living proof that marketers are still taking advantage of outbound marketing tactics. A YouTube …