Why A/B Testing Just Got Even Faster and Easier with Instablocks™
Earlier this year we unveiled your most powerful tool for scaling professional post-click landing page creation:…
Everything You Need to Know Before Using a Landing Page Heat Map
Cormac Kinney’s software started as a tool to help Wall Street traders game the stock market. It turned financial…
What is A/A Testing, and Why Should Marketers Care?
Have you been through this scenario? You set up an A/B test to discover whether your new button and headline combination…
When to Seek the Local and Global Maximum With Your A/B Testing
Imagine you’re climbing Mount Everest in a thick fog with amnesia. You can see only as far as your outstretched hand.…
Multivariate Testing: How to Run the Best Tests for the Best Results
A/B testing is one of the easiest ways to find optimization ideas for your post-click landing pages, but it’s not…
6 Often Overlooked A/B Testing Ideas You May Not Have Tried
No matter how hard they tried, my parents could never stop my little brother from crashing his car into the contents of our…
What is a Good Conversion Rate and 5 Ways You Can Get There
The answer to your question “What’s a good conversion rate?” is simpler than you think. Unfortunately,…
How Closed Captioning Facebook Videos Can Improve Viewership
According to research from Facebook, there’s a chance nobody understands the videos you post to the social network.…