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What is Customer Segmentation?
Marketing Personalization

What is Customer Segmentation?

Customer segmentation provides brands with critical insights into the specific needs and preferences of different customer…

New Feature: Capture More Leads and Boost Conversions with Instapage Popups
Instapage Updates

New Feature: Capture More Leads and Boost Conversions with Instapage Popups

Although popups have had a bad rap for years, they work—this is probably why you still see them popping up…

6 Simple Tips for Creating Insanely Good CTA Buttons
Conversion Optimization

6 Simple Tips for Creating Insanely Good CTA Buttons

All your landing page elements have designated jobs to do—the headline is meant to grab visitor attention with your…

New Features: Conversion Tracking and Attribution Enhancements
Instapage Updates

New Features: Conversion Tracking and Attribution Enhancements

2023 was a challenging year for marketing and growth leaders everywhere. With each advertising dollar constantly under…

Everything You Need to Know about Google’s Search Generative Experience…
AI Marketing

Everything You Need to Know about Google’s Search Generative Experience…

The past year has been transformative for AI in almost all aspects of marketing and tech—from data analysis to image…

Now Scrolling: Interactive Carousels to Delight and Convert Your Visitors
Instapage Updates

Now Scrolling: Interactive Carousels to Delight and Convert Your Visitors

Since joining the airSlate family in September 2023, we have focused almost exclusively on product updates to upgrade our…

Google Discovery Ads: The Digital Advertiser’s Guide to Generating…
Google Ads

Google Discovery Ads: The Digital Advertiser’s Guide to Generating…

Google Discovery Ads use a combination of captivating visuals and personalized targeting to generate top-of-funnel demand…

Introducing a New Home Page Dashboard for Instapage
Instapage Updates

Introducing a New Home Page Dashboard for Instapage

At Instapage, we’ve always been committed to listening to our customers and improving their experiences within and…

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