3 Election Landing Pages Show How to Increase Donations & Inspire Action

3 Election Landing Pages Show How to Increase Donations & Inspire Action

Last updated on by Fahad Muhammad in Landing Page Examples

Most Tuesdays are ordinary. November 6, 2018 was not an ordinary Tuesday — it was midterm election day.

Many post-click landing pages we come across are standard — they persuade visitors to redeem traditional offers like downloading an ebook or registering for a free webinar.

There are some post-click landing pages, however, created to fulfill a higher purpose. They inspire people into performing actions that could significantly change the course of future events.

Political post-click landing pages — or election post-click landing pages to be exact.

What are election post-click landing pages?

Election post-click landing pages are standalone pages created to get users to perform an action regarding an upcoming election campaign or politics in general. These actions can range from submitting donations, volunteering, applying for a job, and getting rally tickets to join political forums.

During the 2016 presidential election, both Hillary Clinton and Donald Trump launched elaborate political marketing campaigns using dedicated pages to collect donations and sway voters in their favor. Furthermore, we’ve discussed how Clinton and Trump used post-click landing pages during the presidential election. Today, we review how election post-click landing pages are being used in the midterms.

1. DSCC (Democratic Senatorial Campaign Committee)

election post-click landing pages DSCC

2. Woman 4 President USA

election post-click landing pages Democrats

3. NRSC (National Republican Senatorial Committee)

election post-click landing pages NRSC

Optimized election post-click landing pages allow parties to fulfill their political goals

Election post-click landing pages can bring a lift to a variety of campaigns, including political marketing campaigns. Whether you’re creating a page to encourage donations or are educating visitors on important issues, your post-click landing page should be dedicated to a specific objective.

The above examples provide a small sample how to design an optimized election post-click landing page. To see a variety of post-click landing page examples with full critiques and what should be A/B tested, download the guide below.

The Top 15 Landing Page Styles

What did each example do well and what could be A/B tested?

Get Started Now

Try the most powerful all-in-one landing page solution today. Start a 14-day free trial, no credit card required, or schedule a demo to learn more about the Enterprise plan.

We use cookies to give you the best experience on our website, deliver our services, personalize content, and to analyze traffic. By continuing to use our website you agree to allow our use of cookies. To know more please refer to our Cookie Policy.
Got it close