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The True Definition of Product Landing Pages & Why You Need Them to…
Landing Page Examples

The True Definition of Product Landing Pages & Why You Need Them to…

Post-click landing pages are versatile. They can be used across industries, teams, and services to convert people on a…

How PPC Advertisers Visualize Their Campaigns to Provide 1:1 Personalization…
Instapage Updates

How PPC Advertisers Visualize Their Campaigns to Provide 1:1 Personalization…

If you’re an ROI-focused advertiser, your ads are highly personalized. They take into account location, device,…

See How Birchbox Uses Ad Segmentation & Post-Click Experiences to…
Landing Page Examples

See How Birchbox Uses Ad Segmentation & Post-Click Experiences to…

Subscribe and get a box of beauty and grooming products, tailored to your needs, once a month. That’s the promise of…

6 Subscription Box Post-Click Landing Pages That Maximize Signups (Examples)
Conversion Optimization

6 Subscription Box Post-Click Landing Pages That Maximize Signups (Examples)

Sign up and get a box delivered to your door. For customers, subscription boxes are easy. Advertising them, though,…

What Is Ad Recall Lift & Should You Focus on the Metric in Your Digital…
Advertising

What Is Ad Recall Lift & Should You Focus on the Metric in Your Digital…

If your ad appears on a user’s screen, it counts as an impression, regardless of whether or not it’s seen.…

63 Post-Click Landing Page Optimization Techniques Proven to Generate…
Conversion Optimization

63 Post-Click Landing Page Optimization Techniques Proven to Generate…

Even after a post-click landing page is published, its design is never done. There’s always an optimization that will…

5 Examples That Show How Machine Learning is Changing Digital Advertising
Advertising

5 Examples That Show How Machine Learning is Changing Digital Advertising

Of all the advancements in modern advertising, few are more exciting than machine learning. It’s changing the way…

The 3 Biggest Reasons Why You Can’t Create Post-Click Experiences at Scale…
Post-Click Automation

The 3 Biggest Reasons Why You Can’t Create Post-Click Experiences at Scale…

There’s no shortage of proof that customers want personalization. And so, advertisers strive to provide it. But along…

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