Ted Vrountas
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The original conversion intelligence blog

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How To Design a Landing Page That Converts
Conversion Optimization

How To Design a Landing Page That Converts

Nobody purposely creates an uninspiring landing page. Unfortunately, it happens quite often. As a result, average…

13 Stunning Examples of Social Proof That Elevate Trust
Conversion Optimization

13 Stunning Examples of Social Proof That Elevate Trust

At some point in your life, chances are you’ve heard the question, “Are you a leader or a follower?”…

Landing Page Optimization: A Comprehensive Guide
Conversion Optimization

Landing Page Optimization: A Comprehensive Guide

Your first attempt at designing a landing page isn’t going to be perfect. It may be good enough to generate…

13 Creative Call-to-Action Examples That Elicit a Response
Conversion Optimization

13 Creative Call-to-Action Examples That Elicit a Response

On a landing page, the call to action is supposed to be the final persuasive nudge toward conversion. After a magnetic…

Landing Page Patterns: How People Consume Web Content
Conversion Optimization

Landing Page Patterns: How People Consume Web Content

No matter how well you design your landing page, it’s unlikely visitors will see every element of it. What’s…

10 Scarcity Examples to Inspire Your Next Landing Page
Landing Page Examples

10 Scarcity Examples to Inspire Your Next Landing Page

In the 1970s, experimenter Stephen Worchel and his colleagues wanted to evaluate scarcity’s effect on people. So,…

21 Landing Page Best Practices to Implement in 2021
Conversion Optimization

21 Landing Page Best Practices to Implement in 2021

If your New Year’s resolution has anything to do with growing your bottom line, there’s one thing every…

6 Ecommerce Brands Using Benefits vs. Features on Post-Click Pages
Ecommerce

6 Ecommerce Brands Using Benefits vs. Features on Post-Click Pages

What do Tencel Cooling Covers, Gel Memory Foam, and Real-Time Optimization have in common? As you’ll see,…

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