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How Professional Video Can Establish Your Expertise, Elevate Your Brand, and Escalate Sales

Last updated on February 10, 2017 by Megan O'Neill in Conversion Rate Optimization

Social media is not just about engaging with your audience, promoting offers, and merely having a “presence” on social media. Video can play a fundamental role in all of your social media activities if you do it correctly. You can utilize video on social media to drive sales, get viewers to respond to your brand,Read More >

3 Types of Videos That Can Help Drive Sales on Social Media

Last updated on February 7, 2017 by Megan O'Neill in Conversion Rate Optimization

We recently shared an article on 4 Types of Social Video That Get Viewers Respond to Your Brand. But videos are not only great for engaging with fans on social media — they can have a significant impact on sales, too. According to a Nielsen study on the value of video for brands, “the momentRead More >

4 Types of Social Video That Get Viewers to Respond to Your Brand

Last updated on December 29, 2016 by Megan O'Neill in Conversion Rate Optimization

Video can be a great addition to your landing page, but it doesn’t have to stop there. Video is also a nice way to get more out of your social media efforts. This has become increasingly important as consumers have come to expect a presence from brands and businesses on Facebook, Twitter, Instagram, and otherRead More >

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