Emma Franks

17 of the Best Creative Advertising Ideas from Around the World

Facebook Cheat Sheet: News Feed Image Sizes, Ad Specs, Examples & More

What is Direct Response Advertising & What You Need to Maximize Its Impact

AdWords Advertising

Google Tag Manager Triggers: What Are They & When to Use Them for Better …

As a digital marketer, the value you can provide is directly tied to your ability to track success. Whether on the paid or …

AdWords Advertising

How to Run Split Landing Page Tests with AdWords Campaign Experiments

At the end of August 2017, Google announced a change to the ad rotation options in AdWords campaign experiments. Settings …

Advertising

What You Need to Know to Start Using AdWords Ad Customizers

Although AdWords ad customizers have been around a few years, the introduction of user-friendly “IF” …

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