Marketing Personalization

The Benefits of & What to Look for When Hiring Full Service Agencies

Get Better Facebook Post Engagement with Engagement Ads & These 7 Best Practices

The 3 Components & 4 Best Practices to Creating a Personalized Video Strategy [Examples]

Marketing Personalization

The 3 Components & 4 Best Practices to Creating a Personalized Video …

Every experienced marketer knows that video is one of the top advertising methods to master today. Take it a step further …

Instapage Updates

The Personalization Infographic Your Digital Marketing Team Needs to See

The term “personalization” may be a buzzword to most digital marketers and advertisers, but it’s more …

Marketing Personalization

Defining Mobile Personalization & How to Capitalize on it for Maximum …

It is widely known that personalization is key to any marketing campaign because it puts the consumer at the center of your …

Marketing Personalization

The Key Difference Between Omnichannel Personalization & Multichannel …

Today, simply recognizing your customer is no longer enough. You need to know them, wherever they are, whenever they are in …

Marketing Personalization

Hyper-Personalized Marketing: How to Do It Right with 3 Examples to Prove It

An outstanding 98% of marketers agree that personalization helps improve customer relationships, with 74% claiming it has a …

A/B Split Testing

Personalized Experiences vs A/B Testing: Different, But Better Together

At Instapage, we get a lot of questions regarding the difference between A/B testing and personalization. And it’s …

Marketing Personalization

Doing Personalization in Retail Correctly: Best Practices & Examples from …

According to research from Epsilon, 90% of consumers find personalized experiences appealing, and 80% say they’re …

Marketing Personalization

Recapping the Instapage Personalization Webinar: Maximizing Conversions with …

Today’s online users expect a highly personalized experience, and digital marketers must be able to provide it for …

Marketing Personalization

How Much Personalization Is Still Possible in the Post-GDPR Era?

“Did the GDPR kill personalization?” Susan Lahey asked in a blog post for Zendesk. And she wasn’t the …

Instapage Updates

Comparing Instapage vs. Optimizely: How Personalization Is Different with Each …

Personalization is such a buzz word in digital marketing and advertising that it can be difficult to know what to …

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