Lead Generation - Instapage Blog
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Lead Generation

Rank Higher: Q&A with Instapage SEO Manager Chris Granwehr

SEO is a demanding and complex industry. Either search engines can find your website, or they can’t. An SEO Manager…

Lead Generation

Why Programmatic Advertising May Be the Future of Media Buying

Have you ever sent someone a fax from the beach? “You will,” claimed a 1993 ad campaign from AT&T. It was…

Conversion Optimization

What is Gated Content and How to Leverage It for Lead Generation

It’s one of the most frequently asked questions marketers ask themselves once they finish producing a piece of…

Lead Generation

Put Your Knowledge to Use: Marketing Your Brand on Quora to Drive Landing Page…

Ask and you shall receive. And then you’ll receive some more, and at the end of it all, you’ll learn something…

Lead Generation

Cross-Channel Marketing: Reach Your Customers Where They Are

According to a report from Accenture, 87% of Americans use a second screen device while watching TV. Google also reports…

Lead Generation

YouTube Live Video Streaming: The Advantages Over Facebook Live

First, it was Periscope and the now defunct Meerkat. Next the bigger players joined, including Snapchat, Facebook, and…

Lead Generation

Reddit Ads: A Quick, Targeted, Simple Way to Increase Landing Page Traffic

Reddit — the self-proclaimed “Front Page of the Internet” — is the most engaged and most…

Lead Generation

How and Why to Send Vimeo Ad Traffic to Your Landing Pages

Launched in 2004 as a small community of filmmakers looking to share their creative work, Vimeo has since expanded into an…

Lead Generation

7 Less Conventional Ways to Generate Landing Page Traffic

Your landing pages are the backbone of your digital advertising, and just like your central nervous system, a good landing…

Lead Generation

What Is Outbound Lead Generation and Why It Can Be Good for Your Brand

Inbound marketing has gotten a lot of great press in the last decade or so. Punch the term into Google and you’ll…