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Reddit Ads: A Quick, Targeted, Simple Way to Increase Landing Page Traffic

Last updated on March 9, 2017 by Stephanie Mialki in Lead Generation

Reddit — the self-proclaimed “Front Page of the Internet” — is the most engaged and most influential community online with countless viral topics being discussed among thousands of diverse communities. The easiest way to demonstrate how successful Reddit has become since launching in 2005, is to highlight the following stats: Reddit contains 234 million uniqueRead More >

How and Why to Send Vimeo Ad Traffic to Your Landing Pages

Last updated on February 27, 2017 by Stephanie Mialki in Lead Generation

Launched in 2004 as a small community of filmmakers looking to share their creative work, Vimeo has since expanded into an enormous worldwide video-sharing platform with millions of users. And if you’re not promoting your brand or promotions on Vimeo, you could be missing out on more than just brand awareness. Why Vimeo advertising can’tRead More >

7 Less Conventional Ways to Generate Landing Page Traffic

Last updated on February 2, 2017 by Stephanie Mialki in Lead Generation

Your landing pages are the backbone of your digital advertising, and just like your central nervous system, a good landing page can handle the incoming stimuli/traffic from a variety of sources. The nervous system receives stimuli from countless sources, that’s just one of the reasons it’s so good at keeping us alive and well. ForRead More >

What Is Outbound Lead Generation and Why It Can Be Good for Your Brand

Last updated on December 30, 2016 by Ted Vrountas in Lead Generation

Inbound marketing has gotten a lot of great press in the last decade or so. Punch the term into Google and you’ll find countless warmly worded articles about “delighting customers” and “building a relationship with prospects.” Swoon. On the other hand, search its counterpart, “outbound marketing,” and you’ll find a million fewer results filled withRead More >

The 9 Steps of Lead Generation Marketing to Build Your Agency

Last updated on January 5, 2017 by Ted Vrountas in Lead Generation, Marketing Agency Tips

Recent research suggests that, when it comes to attracting new business, many marketing agencies engage in some risky behavior. The worst part is, they may not even realize it. A look inside the report reveals an infographic showing that 90% of agencies say their primary source of new business is referrals. Now, there’s nothing wrongRead More >

How to Generate More Leads with Your Video Marketing

Last updated on January 5, 2017 by Ted Vrountas in Lead Generation

Today the world’s savviest marketers are generating more leads by taking advantage of a little biological bias we’re all born with. Know what it is? Before we reveal the answer, tell us — which of the interpretations below do you find easier to understand? On second thought, don’t. We already know the answer: the imageRead More >

17 Surefire Tactics to Promote Event Landing Pages

Last updated on January 17, 2017 by Ted Vrountas in Lead Generation

The event you’ve been planning kicks off months from now, and after all your hard work, things are finally starting to come together. The speakers are all lined up, the venue is reserved, but you have a feeling you’re forgetting something… Oh, right: attendees. When you’re distracted by all the extra hair-pulling work involved withRead More >

Q&A with Instapage CEO: How to Use Multi-Step Forms to Gain More Customer Insight

As marketers, you know that webinars are an indispensable tool to generate leads, increase user engagement, and brand awareness. We understand this, too, because we host our own weekly webinar that shows people how to master our software (have you registered yet?): In the past, we documented how we increased our webinar registrants by 129%Read More >

12 Ways You Can Turn Your Blog Into a Lead Generation Machine

Last updated on February 22, 2017 by Ted Vrountas in Lead Generation

Back in the late 1990’s, when the Internet was in its adolescence, a phenomenon took hold that would forever change the way businesses reach their customers online. That phenomenon became known as “blogging.” Nearly twenty years later, everyone from stay-at-home moms to Fortune 500 companies operate blogs for a multitude of reasons. Today, HubSpot reportsRead More >

6 Lead Generation Myths That You Need To Stop Believing Today

Last updated on February 8, 2017 by Ted Vrountas in Lead Generation

Abraham Lincoln once said “If it’s on the Internet, it must be true.” Many of us today seem to share that same belief. Two years ago we marveled at high school senior Mohammed Islam, who by the age of 18, had accumulated $72 million by trading stocks during school lunch. And we all lost ourRead More >

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