13 Common Reasons Your Google Ads Are Disapproved & How to Fix Each Error
Have you ever launched a Google Ads PPC campaign only to find out shortly after it was rejected? Having your Google ads…
6 Benefits & 3 Disadvantages to Using Brand Name Bidding in Your PPC…
When people search for a specific company online, that company’s ad often shows up in the search results, right above…
The 3 Biggest Benefits & Disadvantages of Bidding on Competitors in Paid…
Bidding on competitor keywords has become common practice for PPC advertisers because when done correctly, it can…
Everything You Need to Know About Google Lead Form Extensions & Why…
Recent data shows that mobile conversion rates are lower than desktop: To combat this situation Google introduced the…
YouTube TrueView for Action Ads: The Pros, Cons & How They Work
To streamline the process of lead generation, advertising platforms such as Facebook and LinkedIn have introduced lead ads…
What Is an Advertising Bid Simulator & How Does It Help You Estimate…
Bidding on keywords lends itself to a certain amount of interpretation. Deciding on your starting bids, projecting a…
What Is Search Ads 360 & Why Should Advertisers Use the Platform?
Managing multiple search ad campaigns simultaneously can be quite challenging for agencies and advertisers. What’s…
Google Ads Update: The New Conversions by Time Metric Provides More Accurate…
Google Ads allows advertisers to access multiple metrics valuable for calculating business growth. The same is true for the…