Take a peek behind the landing page optimization curtain and find out why optimizing landing pages is crucial to the success of your marketing campaigns
Find out what elements you need to include on your landing pages to persuade visitors to fulfill the landing page goal
Discover the user experience principles you need to include on landing pages to make every visitor interaction on your landing page count
Learn the seamless process of creating an optimized landing page from scratch
A landing page with good User Experience makes the visitor feel at ease when interacting with the page. Discover what UX strategies you need to implement on your landing page in this chapter.Read Chapter
The landing page headline is the first page element the visitor sees, an optimized headline makes sure the visitor stays on the page. The chapter goes into detail about what makes a headline effective, while discussing some easy to follow headline formulas.Read Chapter
Maximize your ad spend while significantly lowering your cost of customer acquisition.