What is a Splash Page? - Instapage Guide

Why should you read this guide?

Last updated on May 18, 2017
Splash pages allow you to converse with your visitors before the conversion happens — learn how to get that conversation started
Not all splash pages fulfill their purpose. Discover which elements go into creating an effective splash page
Find out what differentiates a splash page from your homepage and other landing pages
Create optimized splash pages that your visitors want to interact with
Choose a Chapter
chapter 1

What are Splash Pages?

Splash pages have evolved over the years to provide a better user experience for visitors and serve as a teaser for your website or any content page. The page offers visitors very little information or a promotion that optimizes their experience on your website.
chapter 2

Difference Between a Splash Page and Other Pages

Splash pages versus landing pages and homepages are broken down with specific examples of each. The differences are significant and worth explaining in-depth using a variety of business types.
chapter 3

What to Include on Splash Pages

An optimized splash page has very specific page elements. This chapter analyzes a real splash page based on the most important elements that generate conversions.
chapter 4

How Do I Create a Splash Page?

The two primary ways to create splash pages are evaluated. Learn how to create splash pages quickly and easily using pre-optimized templates and a design-friendly landing page builder.