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The Global Impact of the Coronavirus on the Digital Advertising Industry + 6…
Advertising

The Global Impact of the Coronavirus on the Digital Advertising Industry + 6…

The COVID-19 pandemic has influenced our daily lives in more ways than expected. Social distancing is a common term around…

Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…
Advertising

Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…

Instagram has added a number of ad formats and options since it’s launch, making the social network an increasingly…

12 Of the Most Common Reasons Your Facebook Ads Are Not Delivering & How…
Facebook Advertising

12 Of the Most Common Reasons Your Facebook Ads Are Not Delivering & How…

If you’re new to Facebook Ads or don’t have experience navigating the robust advertising platform, it can be…

65 Reasons Your Facebook Ads May Not Get Approved & How to Request a Review
Facebook Advertising

65 Reasons Your Facebook Ads May Not Get Approved & How to Request a Review

Meticulously, you’ve created a Facebook ad for your next campaign: picked the perfect image, made a great offer,…

How Facebook Responsive Ads Uses Machine Learning to Get You More Conversions
Facebook Advertising

How Facebook Responsive Ads Uses Machine Learning to Get You More Conversions

If you’re experienced with the PPC landscape, chances are you’re familiar with Google Ads’ responsive…

Facebook Marketplace Ads: Your Complete Guide to Selling More on the Platform
Facebook Advertising

Facebook Marketplace Ads: Your Complete Guide to Selling More on the Platform

There are plenty of intent-based advertising platforms out there — Google and Facebook top of the list. However, in…

What Is Ad Recall Lift & Should You Focus on the Metric in Your Digital…
Facebook Advertising

What Is Ad Recall Lift & Should You Focus on the Metric in Your Digital…

If your ad appears on a user’s screen, it counts as an impression, regardless of whether or not it’s seen.…

Now Available: Facebook Search Ads Open Up More Possibilities for All…
Facebook Advertising

Now Available: Facebook Search Ads Open Up More Possibilities for All…

Search advertising is a booming market with eMarketer expecting the overall market in the U.S. to grow by nearly 18%,…

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