What Not to do With Your Real Estate Landing Pages
When you work in a competitive niche, you can’t afford to blend in. Your competitors are all trying to go after the…
PPC Landing Page Best Practices
So far we have gone over basic and advanced PPC tactics. You’re well on your way to dominating your next PPC campaign, so…
What is a PPC Landing Page?
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” (John Wanamaker). Poor Mr.…
What is a Promotion and Why are They Important?
In my past life, I used to work promotions. You know those girls in bikinis you see at tech events who are supposed to drag…
6 Reasons Why Image Sliders Are Bad for Conversions
What do an image slider, a flashing popup ad, and an auto-play video have in common? They just need to die. It might sound…
How to Design Your Pricing Page for Maximum Conversions
When thinking about optimization, most marketers don’t consider their pricing page as an issue. To most marketers,…
What is Interactive Content Marketing?
I hate to tell you this, but you know that laundry list of marketing activities you have that makes you feel like…
What are Webinar Landing Pages?
Remember a show called the Power Rangers? Yes, yes, the show where a couple of teens transformed into superheroes after…