Conversion Blog
The ultimate resource for maximizing your advertising conversions.
The ultimate resource for maximizing your advertising conversions.
There are times when you need to make your budget work harder. Whether your ad spend is cut due to an internal problem or…
The COVID-19 pandemic has influenced our daily lives in more ways than expected. Social distancing is a common term around…
What are you planning to spend on video ads this year? According to PubMatic’s Global Digital Ad Trends report,…
Meeting prospects where they spend their time is just as important as how you engage them. So in response to more than 2.5…
For years, publishers and advertisers have taken advantage of user data to segment their audiences by demographics,…
Today, it’s hard to imagine any kind of digital advertising that isn’t based on browsing behavior: clicking a…
Up to $100 billion. That’s how much ad fraud stands to cost the industry in 2023: And though it’s prevalent…
Instagram has added a number of ad formats and options since it’s launch, making the social network an increasingly…
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