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How Your Team Can Save Money on Advertising Campaigns with Instapage During an…
Advertising

How Your Team Can Save Money on Advertising Campaigns with Instapage During an…

There are times when you need to make your budget work harder. Whether your ad spend is cut due to an internal problem or…

The Global Impact of the Coronavirus on the Digital Advertising Industry + 6…
Advertising

The Global Impact of the Coronavirus on the Digital Advertising Industry + 6…

The COVID-19 pandemic has influenced our daily lives in more ways than expected. Social distancing is a common term around…

3 Reasons Why Video Ads Are the Future of Advertising & the Ad Types…
Advertising

3 Reasons Why Video Ads Are the Future of Advertising & the Ad Types…

What are you planning to spend on video ads this year? According to PubMatic’s Global Digital Ad Trends report,…

Everything You Need to Know About LinkedIn Conversation Ads
Advertising

Everything You Need to Know About LinkedIn Conversation Ads

Meeting prospects where they spend their time is just as important as how you engage them. So in response to more than 2.5…

Defining Behavioral Advertising: What Is It & What Are the Pros &…
Advertising

Defining Behavioral Advertising: What Is It & What Are the Pros &…

For years, publishers and advertisers have taken advantage of user data to segment their audiences by demographics,…

Contextual Advertising 101: How it Works, Benefits & Why It’s Necessary…
Advertising

Contextual Advertising 101: How it Works, Benefits & Why It’s Necessary…

Today, it’s hard to imagine any kind of digital advertising that isn’t based on browsing behavior: clicking a…

The 8 Most Common Ad Fraud Methods & How to Avoid Them in Your Online…
Advertising

The 8 Most Common Ad Fraud Methods & How to Avoid Them in Your Online…

Up to $100 billion. That’s how much ad fraud stands to cost the industry in 2023: And though it’s prevalent…

Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…
Advertising

Instagram Explore Ads: How They Work, Ad Specs & How to Convert More Ad…

Instagram has added a number of ad formats and options since it’s launch, making the social network an increasingly…

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