Maximizing Brand Exposure with the YouTube Masthead [Examples]
The YouTube Masthead is living proof that marketers are still taking advantage of outbound marketing tactics. A YouTube …
by Fahad Muhammad
Mid Roll Ads: What are They & How Can You Use Them Most Effectively?
While watching videos on YouTube or Facebook, you likely came across mid roll ads at one point or another. Maybe you were …
by Brandon Weaver
The Post-Click Optimization Infographic for All Digital Marketers
It is an unfortunate reality that digital marketers don’t optimize the post-click stage in their online campaigns. If …
What is the AMP Validator and How Does it Work?
Digital marketing success revolves around providing a positive user experience, and when a page fails to load at lightning …
by Stephanie Mialki
Post-Click Optimization Q&A with Instapage Founder, Tyson Quick
Digital marketers are well-versed in pre-click strategies to optimize their campaigns. PPC ad headlines, search ad …
What is Post-Click Optimization and How to Use it to Maximize Conversions
Digital advertisers continue to suffer massive losses every year — about 97% of marketing budgets go to waste because …
by Tyson Quick
How to Write Your Best Facebook Ad Copy to Generate Click-Throughs & …
Digital marketers have heard it many times before: personalize your ads. Tailor them to fit your audience. Whether …
by Mary Hartman
What is a Pre-Roll Ad & Why Should Marketers Use Them in Campaigns?
From the title above and this opening sentence, I’ve convinced you to continue reading this article. And that only …
AMP FAQ: 13 Questions with Instapage Product Manager, Kevin Yang
In May, we held a webinar to discuss the AMP landing page feature in Instapage and we learned that digital marketers are …
25 Key Advertising Metrics All Digital Marketers Should Track
Whether you’re running paid ads on Google and Facebook or creating email landing page campaigns, without collecting …