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AI Marketing

17 AI Content Generators Every Marketer Needs to Know About

Every year, we see the same old story unfold—email marketing is dead, B2B cold calling no longer works, and content…

by Fahad Muhammad

AI Marketing

What is AI Marketing?

AI marketing is all the rage right now. Everywhere you turn, you’ll find a new post, an article, a…

by Fahad Muhammad

AI Marketing

How to Use AI to Create Outstanding Pages

Over the last few years, artificial intelligence and machine learning have revolutionized MarTech. These technologies have…

by Michael Egan

Conversion Optimization

What Is Growth Marketing and How Do You Use It for Your Brand?

Why You Should Read This Guide Find out what growth marketing is and how it differs from growth hacking Explore the…

by Fahad Muhammad

Advertising

Advertising Conversion: Everything You Need to Know

As an advertiser, you know “conversions” have become a bit of a buzzword: ”more advertising…

by Fahad Muhammad

Conversion Optimization

Low ROAS? Here’s Why It’s Happening & How to Solve It

You set up an ad campaign in the hopes of generating as many clicks as possible to increase your traffic volume. After…

by Hunter Sunrise

Instapage Updates

The 2020 Personalization Guide That Every Digital Marketer Must Review Today

If you look back at what used to pass for personalization, you may find yourself stifling a laugh. Imagine, this ad once…

by Ted Vrountas READ MORE

Instapage Updates

Agencies Maximize Conversions with the Instapage Preferred Partner Program

Consider the following scenario and see if your digital agency can relate… You set up highly-targeted ad campaigns…

by Fahad Muhammad READ MORE

Facebook Advertising

Let Users Try Before Installing: How Facebook Playable Ads Work

With over 1.8 billion people using Facebook every month, Facebook ads are necessary for any digital marketer looking to…

by Stephanie Mialki READ MORE

Advertising

The Complete Guide to App Install Ads for Every Major Platform

The seismic growth in mobile usage — specifically app usage — has created an extremely competitive marketplace.…

by Stephanie Mialki READ MORE

Marketing Personalization

The 3 Most Common Use Cases for Personalization & Examples for Each

Too often, personalization is viewed as a technique for a specific tactic at a specific part of the funnel. For example:…

by Ted Vrountas READ MORE

A/B Split Testing

A/B Testing the Instapage Homepage Part 2: Images vs. MP4 Animations

At Instapage we are big advocates of A/B testing; our team frequently runs tests on our PPC ads, post-click landing pages,…

by Instapage READ MORE

Advertising

LinkedIn Video Ads: Best Practices, Examples & Ad Specs [Free Guide]

LinkedIn has come a long way since its 2003 launch as a simple professional networking site. Now it’s the go-to…

by Stephanie Mialki READ MORE

Marketing Personalization

UTM Parameters: How to Use Them to Personalize Every Campaign

In 2005, Google purchased what would become known as the only “must-have” marketing software today: Google…

by Ted Vrountas READ MORE

What's trending

17 AI Content Generators Every Marketer Needs to Know About

What is AI Marketing?

How to Use AI to Create Outstanding Pages

What Is Growth Marketing and How Do You Use It for Your Brand?

Advertising Conversion: Everything You Need to Know

Low ROAS? Here’s Why It’s Happening & How to Solve It

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Latest Blogs

The 2020 Personalization Guide That Every Digital Marketer Must Review Today

Agencies Maximize Conversions with the Instapage Preferred Partner Program

Let Users Try Before Installing: How Facebook Playable Ads Work

The Complete Guide to App Install Ads for Every Major Platform

The 3 Most Common Use Cases for Personalization & Examples for Each

A/B Testing the Instapage Homepage Part 2: Images vs. MP4 Animations

LinkedIn Video Ads: Best Practices, Examples & Ad Specs [Free Guide]

UTM Parameters: How to Use Them to Personalize Every Campaign

Ready to turn more ad clicks into conversions?