How to Intelligently Introduce New Collaboration Software to Your Team
Getting your team to adopt that new tool isn’t as easy as you think. In fact, forcing them to has the potential to…
Is Your CTA the Best Call-To-Action? 4 Ways to Find Out
It feels a little like picking lottery numbers, doesn’t it? When countless word, color, and shape combinations have…
11 Customer Retention Strategies That Translate Into Lifetime Value
MBNA President Charles Cawley had seen enough. After spending an entire morning reading customer complaint letters, he…
6 Often Overlooked A/B Testing Ideas You May Not Have Tried
No matter how hard they tried, my parents could never stop my little brother from crashing his car into the contents of our…
7 Examples That Will Help You Decode Bad Client Feedback
“I was once told that I draw like a person who can’t draw,” says illustrator June Chanpoomidole. Imagine…
Facebook Messenger Ads: The Latest Updates and Best Practices
Want a free cocktail? Absolut’s new Facebook Messenger bot wants to know. If the answer’s “yes” and…
10 Common Phrases to Avoid When Dealing with Your Clients
What you say to your agency’s clients isn’t as important as you think — all that matters is what they…
How Closed Captioning Facebook Videos Can Improve Viewership
According to research from Facebook, there’s a chance nobody understands the videos you post to the social network.…