Why Multi-Step Forms Can Increase Conversions (Examples & Data)
All landing page elements give visitors information as soon as they arrive on the page: The headline explains the…
Comparing Instapage vs. Optimizely: How Personalization Is Different with Each…
Personalization is such a buzz word in digital marketing and advertising that it can be difficult to know what to…
A/B Testing the Instapage Homepage Part 2: Images vs. MP4 Animations
At Instapage we are big advocates of A/B testing; our team frequently runs tests on our PPC ads, post-click landing pages,…
Create Unique Experiences & 1:1 Ad-To-Page Personalization
Advertising audience data has exploded in the past decade with Facebook claiming to have 98 data points on users and Google…
2018 Instapage Year in Review: Product Updates, Milestones, & Team Growth
At Instapage, our global team dedicates a lot of time and research into what digital marketers require to get maximum…
Meet the 4 New Instapage Landing Page Product Features
The Instapage team works tirelessly to produce post-click landing page product features that benefit all digital marketers…
What Is Personalization and What Does It Mean to Digital Marketers?
The idea of online personalization is nothing new. However, just because it has come a long way, doesn’t mean it has…
How Personalization Keeps Getting Better with Changes in Advertising
It’s hard to imagine that, only a decade ago, digital marketing was still in its infancy. Social media was new.…