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Google Ads Mobile Benchmarks: Get the Latest Data Here from 18 Industries
Google Ads

Google Ads Mobile Benchmarks: Get the Latest Data Here from 18 Industries

It’s common knowledge among most digital advertisers that PPC metrics and industry benchmarks are key to…

See What Your Advertising Campaigns are Missing with Post-Click Automation…
Post-Click Automation

See What Your Advertising Campaigns are Missing with Post-Click Automation…

Today, advertisers are blessed with more information than ever. They have more sophisticated tools, more complex…

Why Ecommerce Brands Should Use Pre-Cart Landing Pages (6 Examples)
Ecommerce

Why Ecommerce Brands Should Use Pre-Cart Landing Pages (6 Examples)

The ecommerce industry continues to boom with sales expecting to see a 265% growth rate by 2021, reaching a total of $4.9…

The Instapage Website’s Fresh Look: What’s New & the Details…
Instapage Updates

The Instapage Website’s Fresh Look: What’s New & the Details…

Instapage has evolved quite a bit since 2012. The product is more sophisticated than ever — we’re no longer…

Why Multi-Step Forms Can Increase Conversions (Examples & Data)
A/B Split Testing

Why Multi-Step Forms Can Increase Conversions (Examples & Data)

All landing page elements give visitors information as soon as they arrive on the page: The headline explains the…

Comparing Instapage vs. Optimizely: How Personalization Is Different with Each…
Instapage Updates

Comparing Instapage vs. Optimizely: How Personalization Is Different with Each…

Personalization is such a buzz word in digital marketing and advertising that it can be difficult to know what to…

A/B Testing the Instapage Homepage Part 2: Images vs. MP4 Animations
A/B Split Testing

A/B Testing the Instapage Homepage Part 2: Images vs. MP4 Animations

At Instapage we are big advocates of A/B testing; our team frequently runs tests on our PPC ads, post-click landing pages,…

Create Unique Experiences & 1:1 Ad-To-Page Personalization
Instapage Updates

Create Unique Experiences & 1:1 Ad-To-Page Personalization

Advertising audience data has exploded in the past decade with Facebook claiming to have 98 data points on users and Google…

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