Most marketers may think they’re doing a great job with their post-click landing pages simply because it converts and…
Personalization is such a buzz word in digital marketing and advertising that it can be difficult to know what to…
When someone enters their personal information into an online form it means you can begin the lead nurturing process. And…
Desktop, mobile, tablets… In our multi-screen society, you never know what device someone is using to visit your…
Over 20% of the total U.S. digital ad spend in 2018 is estimated to have transacted through Facebook, making it the second…
Building a great post-click landing page is hard to do. There’s no disputing it. Average conversion rates, according…
Consider the following scenario and see if your digital agency can relate… You set up highly-targeted ad campaigns…
At Instapage we are big advocates of A/B testing; our team frequently runs tests on our PPC ads, post-click landing pages,…
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