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Why Instagram Video Ads May Be a Good Fit for Your Brand
Conversion Optimization

Why Instagram Video Ads May Be a Good Fit for Your Brand

Photo ads are slowly going extinct on the world’s premier image-based social network. Out of every 10 Instagram ad…

From Layout to First Click: The Ultimate Landing Page Design Guide
Conversion Optimization

From Layout to First Click: The Ultimate Landing Page Design Guide

Designing a great post-click landing page from scratch can be very challenging if you’re not a designer. The list of…

10 Ways Agencies Are Getting Clients to Pay Their Bills on Time
Conversion Optimization

10 Ways Agencies Are Getting Clients to Pay Their Bills on Time

“They’ve owed us $150,000 since last year,” an account manager told me one morning over coffee. He was…

What Goes Into a Successful Medical Landing Page to Generate Conversions?
Conversion Optimization

What Goes Into a Successful Medical Landing Page to Generate Conversions?

Up until a couple of years ago, word of mouth was considered a pretty good advertising technique — especially in the…

Instapage Presents the Winners of the Landing Page Olympics
Conversion Optimization

Instapage Presents the Winners of the Landing Page Olympics

Every four years, the best competitors from around the globe gather to determine who’s the fastest, the strongest,…

How the Different Types of Landing Pages Work [VIDEOS]
Landing pages

How the Different Types of Landing Pages Work [VIDEOS]

Not too long ago we premiered the first four videos of our educational series. These early episodes focused on…

How Instapage Activates and Retains New Users
Conversion Optimization

How Instapage Activates and Retains New Users

Growth is crucial for any startup. When it comes down to creating a brand new market, or battling for market share with an…

How to Optimize Landing Pages Based on Your Campaign Goal
Conversion Optimization

How to Optimize Landing Pages Based on Your Campaign Goal

Despite the trend for creating buyer personas and their well-documented benefits, optimizing and tailoring post-click…

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