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Chatbot Personalization: Good & Bad Examples Show Why It’s Needed to…
Marketing Personalization

Chatbot Personalization: Good & Bad Examples Show Why It’s Needed to…

The more internet technology advances, the more able marketers are to truly personalize the customer experience. Once that…

How to Guarantee Your Landing Pages are AMP Compliant
AMP

How to Guarantee Your Landing Pages are AMP Compliant

When the Accelerated Mobile Pages (AMP) project began, it was restricted mostly to static content. The bare-bones framework…

How to Use Account-Based Marketing Personalization in Your Campaigns
Marketing Personalization

How to Use Account-Based Marketing Personalization in Your Campaigns

As the eruption of marketing technology rages, more sophisticated techniques for advertisers present themselves. One of…

AMP Design Functionality: What Else is Possible with the Framework?
AMP

AMP Design Functionality: What Else is Possible with the Framework?

Though it’s reached impressive levels of design complexity, still, some view AMP as a limited framework. In their…

23 of the Most Popular SaaS Vendors Leading the Market Today
Advertising

23 of the Most Popular SaaS Vendors Leading the Market Today

Today, a whopping 6,000+ marketing technology vendors pack the industry to its brim. And as the marketing technology…

The Do’s and Don’ts of Nurturing Leads Every Digital Marketer…
Lead Generation

The Do’s and Don’ts of Nurturing Leads Every Digital Marketer…

True or false: Lead nurturing is a small part of your marketing strategy. False: It’s nearly the entire thing.…

Every Facebook Ad Format Complete with Ad Specs, Placements & More
Facebook Advertising

Every Facebook Ad Format Complete with Ad Specs, Placements & More

Despite recent negative PR, Facebook is still the social network every brand has a place on. For B2C retailers to B2B…

The Best Headline Formulas for Emails, Blogs, Social, Ads & More [Ebook]
Advertising

The Best Headline Formulas for Emails, Blogs, Social, Ads & More [Ebook]

What do you call an article without a good headline? Unread. Okay, bad joke. But it’s true. Bad headlines can make…

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