The Top 6 Email Marketing Myths You Shouldn’t Believe
I grew up believing that if I accidentally swallowed gum, I wouldn’t be able to digest it for seven years. Even to…
How to Create a High-Converting HTML Landing Page
There are few things easier than accessing all of the world’s information. All that’s required is for you to…
Fact: Navigation Links Kill Your Landing Page Conversions
My grandmother was a great storyteller. Every night she would tuck me into bed and tell me a different story. The…
Retargeting Landing Pages: Why They’re Essential to Improving Conversions
We have bad news for you. “Approximately 96% of visitors that come to your website are not ready to buy.”…
The Only Guide to Facebook Canvas Ads You Need, with Examples
While Google tries to lure us from our apps with the AMP project, Facebook is doing everything they can to keep us in them…
How Shopify Has Used Post-Click Landing Pages to Dominate the Ecommerce Industry
Trusted by nearly one million businesses worldwide, Shopify is an ecommerce industry giant. Go ahead, type the phrase…
The Art of the Follow-Through: Post-Click Marketing
What happens when visitors click your online ad? They: Arrive at your post-click landing page (hopefully) Read your…
It’s Not You, It’s Your CTA: Call to Action Words That Cost You Conversions
Your CTA button ultimately helps determine the fate of your landing page. That’s because visitors who don’t click, don’t…