Agencies Maximize Conversions with the Instapage Preferred Partner Program
Consider the following scenario and see if your digital agency can relate… You set up highly-targeted ad campaigns…
Instapage With Advanced Google Analytics Variation Tracking Now Available
As experienced marketers like you know, A/B testing is the most proven method to determine which post-click landing page…
Customization vs. Personalization: What is the Difference?
Digital marketers can’t depend on any one-size fits all approach with their campaigns because consumers expect more…
Advertising Evolution: How Personalization Has Improved over Time
The evolution of advertising has experienced some major milestones over the years, as it’s had to adapt and change to…
How Donation Landing Pages Were Used in the 2018 Midterm Elections
As you know by now, the midterm election results are in — Democrats won the house and Republicans took the Senate.…
Facebook Slideshow Ads: How They Work & Best Practices
Facebook video ads were exceptionally popular in 2018 with more than two-thirds of US marketers running video ads. The ad…
3 Election Landing Pages Show How to Increase Engagement
Most Tuesdays are ordinary. November 6, 2018 was not an ordinary Tuesday — it was midterm election day. Many…
WordPress Publishing and A/B Testing Now Available with AMP
Web users expect instant gratification to do just about everything online — read, watch, purchase, etc., and…