A/B testing for landing pages that drive higher conversions. Test, learn, and optimize faster with Instapage
Run A/B testing for landing pages without technical friction. Build variations, test layouts and messaging, and optimize performance all from one platform.
Most landing pages fail because teams rely on assumptions. Instapage lets you run true A/B testing on landing pages so you can see exactly which headlines, layouts, and CTAs drive conversions before scaling spend
Instead of redesigning entire pages, test small changes that create a measurable impact. Quickly spin up variations and optimize performance without touching your core layout.
Testing should not depend on developer availability. Duplicate pages, edit visually, and publish A/B tests directly so campaigns keep moving at full speed.
Integrations that power your landing page A/B testing
Connect your tests directly to analytics, CRM, and marketing tools so every experiment is measured correctly, insights flow automatically, and results translate into faster optimization.
Test on production traffic without risking performance or compliance. Instapage protects every experiment with enterprise-grade security, including SSL, SSO, and GDPR, SOC 2, and CCPA compliance.
Stop starting from scratch. Choose from proven landing page templates designed to help teams build, publish, and optimize pages quickly without design or development delays.
Alex and the Swytch team became Instapage power users in just a few months, seeing the value of Instapage from the get-go.
Going forward, they plan to continue releasing Swytch Kits to eager customers in future launch events, using their improved digital experiences to get even more people riding electric.
Autopilot exceeds conversions goals with personalized landings
Autopilot exceeded its growth goals by sending people to a keyword message-matched post-click landing page built with Instapage versus a generic tour page.
Lattice increases conversion rate by 41.7% with Instapage
With Instapage’s help, Lattice’s production process has been streamlined, allowing Lattice to scale its advertising operations and drive down acquisition costs.
