A Detailed Look at How Presidential Candidate Pete Buttigieg Segments Paid Ads…
With Presidential campaigns in full swing, candidates are doing everything they can to make a great impression with voters,…
Q&A with Digital Marketing Strategist, Upasana Cheruku: Working with…
In recent articles, we’ve detailed why brands need a Full-Service solution to maximize advertising conversions, what…
See How Michael Bloomberg Used Landing Pages to Win Votes
Political ads have been in full swing — both on TV and across the web — as candidates are vying for votes,…
Google Chrome to Block Third-Party Tracking Cookies & What It Means for…
Google recently surprised the ad industry by announcing its intention to rid Chrome, the web’s most popular browser,…
Here’s How Google Uses Paid Search Ads with Dedicated Post-Click…
Above all others, Google’s objective is to improve the user experience. Better search results, faster loading speeds,…
4 Common Objections Brands Use Why 1:1 Advertising Personalization Isn’t…
Any organization spending on digital ads must include 1:1 ad-to-page personalization as a top priority. It should be…
How Direct-to-Consumer Brands Use Post-Click Experiences to Generate New…
Direct-to-consumer brands cut out the middlemen. Not only do they create their product, but they don’t enlist the…
See How Full Sail University Increases Student Enrollment with Targeted…
Many advertisers don’t realize that their post-click landing pages deserve the same attention and focus as their ads,…