See How Equinox Uses Paid Search Ads & LinkedIn Retargeting with Unique…
As the health and fitness industry becomes more saturated, companies within it must amplify their marketing and advertising…
See How Michael Bloomberg Used Landing Pages to Win Votes
Political ads have been in full swing — both on TV and across the web — as candidates are vying for votes,…
Google Chrome to Block Third-Party Tracking Cookies & What It Means for…
Google recently surprised the ad industry by announcing its intention to rid Chrome, the web’s most popular browser,…
Here’s How Google Uses Paid Search Ads with Dedicated Post-Click…
Above all others, Google’s objective is to improve the user experience. Better search results, faster loading speeds,…
How Direct-to-Consumer Brands Use Post-Click Experiences to Generate New…
Direct-to-consumer brands cut out the middlemen. Not only do they create their product, but they don’t enlist the…
4 Common Objections Brands Use Why 1:1 Advertising Personalization Isn’t…
Any organization spending on digital ads must include 1:1 ad-to-page personalization as a top priority. It should be…
See How Full Sail University Increases Student Enrollment with Targeted…
Many advertisers don’t realize that their post-click landing pages deserve the same attention and focus as their ads,…
How PPC Advertisers Visualize Their Campaigns to Provide 1:1 Personalization…
If you’re an ROI-focused advertiser, your ads are highly personalized. They take into account location, device,…